Sales Manager

INHOME EDUHUB PTE. LTD.; Singapore, Serangoon Garden Circus; On-site; SGD 70,000 - 95,000; Full time

Job summary

INHOME EDUHUB PTE. LTD., a leading education institution, is seeking an experienced Sales and Marketing Manager. This role involves driving business development for the Singapore study abroad market, managing recruitment strategies for Chinese students, and conducting market analysis to enhance growth opportunities. The ideal candidate will have strong leadership skills, market insight, and digital marketing expertise, all aimed at increasing student enrolments in Singaporean institutions.

Benefits

Competitive salary package with performance-based bonuses

Career development opportunities

Comprehensive benefits package including medical insurance

Qualifications

• Excellent communication and leadership skills.
• Deep understanding of the Singapore study abroad market.
• Strong data analysis capabilities.
• Familiarity with digital marketing tools and platforms.

Responsibilities

• Develop and implement sales and marketing strategies.
• Conduct market analysis to identify growth opportunities.
• Build and maintain relationships with education agents.
• Manage recruitment budgets for the Chinese market.

Skills

Communication

Leadership

Data Analysis

Digital Marketing

Job description

Inhome Eduhub is a leading education institution specializing in the Singapore study abroad training market. We are committed to providing high-quality training services and support for Chinese students aiming to study in Singapore. With deep industry experience and a thorough understanding of the Chinese student market, we are now looking for an experienced and innovative Sales and Marketing Manager to drive our business development and market expansion.

Key Responsibilities:

• Strategy Development and Execution: Develop and implement sales and marketing strategies targeted at the Singapore study abroad training market, driving sales performance and market share growth.
• Develop and implement recruitment strategies: Create and execute annual sales and marketing plans specifically targeting the Chinese market to increase student enrolment for Singaporean institutions
• Market analysis: Conduct research and analysis on trends, competitor activities, and market conditions in China to identify opportunities for recruitment growth.
• Build and maintain agent networks: Establish, train, and manage relationships with education agents, counsellors, and pathway partners in China to maximize recruitment channels and ensure targets are met.
• Promotional activities: Organize and participate in education fairs, exhibitions, webinars, and school visits (both in-person and online) in China to promote study opportunities in Singapore.
• Relationship management: Maintain strong connections with local schools, universities, and other relevant organizations in China to build a steady recruitment pipeline.
• Application management: Oversee the application process, follow up on student enquiries and applications, and work to improve conversion rates from application to enrolment.
• Marketing material development: Collaborate with marketing teams to develop and localize promotional materials and digital content suitable for the Chinese market.
• Budget management: Manage recruitment budgets for the Chinese market, including tracking expenses and ensuring effective use of resources.
• Reporting: Provide regular reports on recruitment progress, application numbers, and market trends to management and relevant stakeholders.
• Compliance and quality assurance: Ensure all recruitment activities comply with institutional policies and relevant regulations, and maintain high standards of service to prospective students and partners

Position Requirements:

• Communication and Leadership Skills: Excellent communication skills and leadership abilities, capable of effectively motivating team members to achieve goals.
• Market Insight: Deep understanding of the Singapore study abroad training market and the Chinese student market, with the ability to develop practical and effective marketing strategies.
• Data Analysis Skills: Strong data analysis capabilities, enabling data-driven business decision-making.
• Digital Marketing Skills: Familiarity with digital marketing tools and platforms, with the ability to effectively utilize social media and other digital channels for marketing.

Compensation and Benefits:

• Competitive salary package with performance-based bonuses.
• Abundant career development opportunities and professional training support.
• Comprehensive benefits package, including medical insurance, paid leave, and more.

Application Method:
Please send your resume and cover letter to [e-mail], and include “Application for Sales Manager” in the email subject. We look forward to welcoming you to the Inhome Eduhub team to achieve greater success in the Singapore study abroad training market together!