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A leading property firm in Singapore is seeking a Senior Sales Manager to generate revenues through lead generation, client management, and strategic sales planning. The ideal candidate will have 2-5 years of hotel sales experience and excel in customer relationship management. This role requires strong interpersonal and negotiation skills, with the ability to work closely with key industry stakeholders and enhance customer retention.
Primary Purpose
The Senior Sales Manager/Sales Manager/Assistant Sales Manager is responsible for generating revenues for the property. He/She develops sales leads, conduct sales engagements, manages sales channels and monitors customer acquisition programmes. To achieve sales growth, he analyses market trends and develops sales plans to expand sales channels and clientele base. He also participates in industry events for networking and lead generation.
He is a resourceful and innovative individual who is able to demonstrate initiative in identifying new opportunities and converting them into actual sales. He builds good rapport with new and existing guests and/or customers by pro-actively anticipating their needs and providing customised product and service offerings to meet those needs. He commutes frequently to maintain rapport with potential and existing clients, and networks extensively outside of the office to stay in close contact with key industry stakeholders.
Core Responsibilities
Develop measures to strengthen guest and/or customer portfolios
Analyse competitor landscape and customer demand to identify sales opportunities
Propose sales channels and network expansion plans
Review sales performance and evaluate effectiveness of sales strategies to improve sales
Qualify and develop sales leads
Participate in relevant industry events, trade exhibitions and sales trips for networking and lead generation
Manage sales channels to optimise sales
Monitor customer acquisition programmes
Handle escalated guests' and/or customers' enquiries and requests
Develop consultative selling and upselling strategies to identify guests' and/or customers' needs and increase sales
Review recommendations of products and services to match guests' and/or customers' needs
Conduct hotel inspections for clients
Prepare and present sales proposals and quotations
Conduct negotiation of sales contracts
Lead follow-up with customers to close sales
Prepare customised sales contracts in accordance with agreed terms and conditions
Collaborate with relevant departments to meet guests' and/or customers' requirements in the sales contracts
Develop action plans for guests' and/or customers' requests that deviate from signed sales contracts
Lead resolution of escalated guests' and/or customers' feedback and concerns
Review guests' and/or customers' feedback to propose improvements to enhance product and service offerings
Develop measures to enhance guest and/or customer retention and loyalty
Prepare regular and ad-hoc sales-related reports for management reviews
Support budget forecasting processes for the department
Manage financial budgets in accordance with departmental work plans
Guide staff in the conduct of sales engagements
Skills Requirements
Min 2-5 years and above in hotel sales or revenue management (preferably in 4-star hotels).
Proficient in prospecting, negotiation and managing customers relationship
Familiarity with hotel operations, hospitality trends, and competitive landscape.
Excellent interpersonal and communication skills, both written and spoken
Able to provide excellent service with prompt follow up actions
IT savvy preferably with OPERA system knowledge
Note:
Senior Sales Manager will be accredited for candidates with more than 5 years of hotel sales experiences.
Only shortlisted candidates will be notified.