The day-to-day functions of the role:
- Conduct product demonstration and sales presentation of accounting and inventory software.
- Must be sales oriented and consistently meet sales target.
- Prepare promotional emails and/or emails on software new features, updates and plan their distribution through multiple media.
- Create content for use in websites, marketing, and social media channels.
- Produce company and product videos.
- Plan and keep track of company’s continuous social media presence.
- Manage search engine marketing (SEM) (google Ad word), SEO (search engine optimization).
- Utilise various web analytics tools to evaluate effectiveness of digital marketing initiatives (Google Analytics, WebTrends etc).
To be successful in this role, you will need to have:
- Diploma in Marketing / Business Studies or equivalent
- At least 3 years of relevant working experience
- Strong communication, interpersonal, and customer relationship-building skills
- Able to work as a team and independently, well-organized, able to multi-task
- Able to speak fluent English