Regional Sales & Business Development Manager

VTL (SINGAPORE) PTE. LTD.; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

VTL (SINGAPORE) PTE. LTD. in Singapore seeks a Regional Sales & Business Development Manager to drive market entry, build partner networks, and advance specification-driven projects across Asia.

You will identify opportunities, assess channels, and manage end-to-end deals from inquiry to payment, liaising with architects, engineers, and developers. This hands-on role requires a proven track record in business development and project sales within sports surfaces or related sectors.

Qualifications

• At least 10 years in business development, technical sales, or project sales.
• Proven ability to win orders and meet targets.
• Excellent English communication, written and spoken.

Responsibilities

• Develop market-entry and growth plans for Asian markets.
• Identify, evaluate and develop distributors and partners.
• Position products in designs, specifications and tenders.
• Manage end-to-end sales cycles from quote to order.
• Maintain CRM records and weekly regional analytics.

Skills

Business development

Technical sales

Project sales

Distributor development

Job description

About the Opportunity

An established international manufacturer and distributor of premium artificial turf systems is expanding its presence across Asia. The product portfolio serves football, rugby, hockey, padel, golf, lacrosse and multisport facilities, supported by internationally recognised sports-surface quality credentials.

We are seeking a proven Regional Sales& Business Development Manager to develop priority markets, appointproductive partners, build a qualified project pipeline, personally progressnegotiations and convert opportunities into profitable, collectable salesrevenue.

This is a hands-on market-development role. It is not a general marketing or desk-based sales position. The successful candidate must understand project sales, develop trusted industry relationships and maintain disciplined commercial follow-through over extended specification, tender and procurement cycles.

Key Responsibilities

Regional Market Development

• Develop and execute a market-entry and growth plan for selected Asian countries.
• Assess market size, priority sports, competitor activity, pricing, certification requirements and distribution channels.
• Identify relevant private and public sports-facility development programmes.
• Prepare practical country plans covering target accounts, partner options, project pipeline and revenue potential.
• Provide management with concise market intelligence and recommended commercial actions.

Distributor and Partner Development

• Identify, evaluate and develop distributors, sports-field installers, specialist contractors and project partners.
• Assess prospective partners’ technical capability, market access, financial standing and ability to support projects locally.
• Negotiate commercial terms within approved authority and establish clear partner-development targets.
• Support partners with product knowledge, samples, presentations, quotations and opportunity development.
• Monitor partner activity and maintain professional, long-term commercial relationships.

Project and Specification Sales

• Build relationships with architects, sports consultants, engineers, developers, clubs, academies and facility operators.
• Position the product portfolio for inclusion in designs, technical specifications and tenders.
• Track projects from early planning through procurement, installation and commercial completion.
• Coordinate technical requirements, certifications, warranties, samples, logistics and installation considerations.
• Prepare professional proposals, presentations, tender-support materials and commercial follow-up.
• Own opportunities through quotation, negotiation, closing, order confirmation and payment follow-up.
• Work with technical, production, logistics and finance colleagues to move opportunities toward order.

Target Customer Segments

• Football clubs, academies, training centers and stadium operators.
• Schools, universities and international educational institutions.
• Hockey clubs, federations and multisport facilities.
• Padel, golf and commercial sports-facility developers.
• Property developers, hospitality groups and recreational projects.
• Municipalities, public-sector agencies and community-sports programmes.
• Landscape contractors, recreational-space developers and specialist sports installers.

Industry Representation and Commercial Management

• Represent the business professionally at customer meetings, industry events and trade exhibitions.
• Deliver product presentations, coordinate demonstrations and organise sample campaigns.
• Maintain a complete CRM record and accurate regional opportunity pipeline.
• Provide weekly reporting on partner activity, project status, next actions, risks and expected outcomes.
• Produce credible sales forecasts and protect confidential commercial information.
  

Candidate Profile

• At least10 years of relevant experience in business development, technical sales,distribution or project sales.
• Ademonstrable record of personally winning orders, meeting sales targets anddeveloping distributor or project-based revenue.
• Demonstratedexperience in artificial grass, synthetic sports turf, sports surfaces,landscaping products or a closely related project-based sector.
• A genuineprofessional background in sport, sports-facility development orsports-business operations.
• Existingrelationships with relevant distributors, contractors, consultants, developers,clubs or institutional buyers in one or more Asian markets.
• Evidenceof personally developing opportunities, partnerships or markets beyond initialintroductions.
• Ability tounderstand technical product information and explain it credibly to commercialand technical stakeholders.
• Strongproposal-writing, presentation, negotiation and professional-correspondenceskills.
• Excellentspoken and written English.
• Highlyorganised and disciplined in CRM management, forecasting and follow-up.
• Able towork independently, travel regularly and operate effectively across differentcultures.

Strongly Preferred Experience

• Directexperience with artificial turf, sports surfaces or sports-field construction.
• Experienceselling into football, hockey, padel, golf or multisport projects.
• Familiaritywith international sports-surface quality programmes and technicalcertifications.
• Relationshipswith sports-field installers, specialist contractors, architects orconsultants.
• Experienceintroducing a new manufacturer, brand or product category into Asian markets.
• Commercialexposure to Southeast Asia, South Asia or other relevant Asian markets.
• Experiencewith quotations, samples, tenders, cross-border logistics and project delivery.