Regional Marketing Manager

Would you like to join an innovative team driven by a bold vision – unleashing tools to accelerate breakthroughs in human health?

It is an extraordinary time for Standard BioTools. Our technology is empowering customers to improve life through comprehensive health insight. We invite you to join a leading provider of indispensable life sciences tools that is accelerating global research on multiple frontiers of human health.

At Standard BioTools, we are building a positive culture where our people can do the best work of their careers, informed, and influenced by our core behaviours:

• Keep customers front and centre in all of our work.
• Be accountable and deliver on commitments.
• Drive continuous improvement.
• Be collaborative and work as one team: fostering communications in a learning, coaching, and helpful environment.

Standard BioTools is seeking an ambitious Regional Marketing Manager to support the Greater Asia region. This role will be responsible for, but not limited to, adapting corporate marketing material for the regional requirements, leading outbound marketing communications, as well as organising tradeshows, workshops, and training sessions for distributors and customers.

The Regional Marketing Manager will also be expected to gather and analyse customer feedback, market trends, and insights to inform corporate marketing and support business growth.

This role reports directly to the VP of Global Marketing and works closely with the Senior Director, Channel Management.

Job Responsibilities:

• Regionalise and modify corporate marketing material to ensure effectiveness for the Greater Asia market.
• Arrange workshops, teleconferences, and training sessions involving corporate marketing or other Standard BioTools groups for distributors.
• Collaborate with sales to understand the status of MQLs and what is needed to convert MQLs to SQLs.
• Organise tradeshows, either directly or with distributors.
• Manage requests for literature, sales, and/or marketing material from distributors, and repurpose corporate marketing material to suit regional needs.
• Execute local webinars.
• Provide reports detailing results and effectiveness of digital tools.
• Manage local websites.
• Provide data and analysis to corporate marketing and other groups within SBI to identify product trends and opportunities.
• Perform any other duties as assigned by the Manager.

Candidate Specification:

• Minimum of 5 years of marketing experience.
• Proven experience in market analysis in the APAC region, with the ability to identify trends, customer needs, and competitive landscape.
• Knowledge of Australian and Korean life science markets is a plus.
• Experience promoting life sciences products to customers to ensure adoption.
• M.S. and/or Ph.D. in a related Life Science field preferable (or marketing equivalent).
• Combination of domain knowledge in qPCR, flow cytometry, genotyping, gene expression, NGS, proteomics, and imaging.
• Fluency in English, with other languages as a plus.
• Capable of working in a hybrid manner.
• Willingness to travel up to 30% of the time.

Ready to join an industry leader with a bold and ambitious mission that is enabling advancements in human health? Apply online with your resume!

Standard BioTools is an equal opportunity/affirmative action employer. We will consider all qualified applicants for employment without regard to race, colour, sex, sexual orientation, gender identity, religion, national origin, disability, veteran status, age, marital status, pregnancy, genetic information, or other legally protected status.