Regional Franchise Director, Emerging Asia

Argyll Scott Singapore; Singapore; On-site; SGD 150,000 - 250,000; Full time

Job summary

A leading global consumer group is seeking a Regional Franchise Director for Emerging Asia, based in Singapore. This pivotal role includes full commercial accountability, managing a team while ensuring optimal performance and market execution across critical franchise markets. Candidates must possess strong commercial acumen and leadership experience in complex, multi-stakeholder environments.

Qualifications

• Track record in distributor, franchise, or partner-led models.
• Experience in retail, lifestyle, or FMCG sectors.
• Regional leadership expertise across South and Southeast Asia.

Responsibilities

• Own commercial delivery and P&L across franchise markets.
• Lead a team of Key Account Managers.
• Strengthen commercial governance and partner alignment.

Skills

Commercial leadership

Cross-market execution

Complex partnership navigation

Stakeholder management

Job description

Retained Confidential Search – Regional Franchise Director, Emerging Asia

Based in Singapore

Argyll Scott is retained on a confidential mandate to appoint the next Regional Franchise Director for Emerging Asia at a leading global consumer group.

Based in its regional hub in Singapore, this role comes with full commercial accountability for the assigned strategically critical franchise markets in Emerging Asia. You will manage a team of key account leads and partner closely with senior leadership to accelerate performance, strengthen market execution, and optimise franchise partnerships.

Key responsibilities

• Own commercial delivery and P&L across priority franchise markets in Emerging Asia
• Lead and develop a regional team of Key Account Managers
• Strengthen commercial governance and franchise partner alignment
• Coordinate with regional CoEs (marketing, finance, supply chain) to ensure end-to-end delivery
• Report to the Asia Regional Managing Director

Key requirements

• Commercial leader with a track record in distributor, franchise, or partner-led models
• Strong cross-market execution in matrixed, multi-stakeholder settings
• Experience navigating complex partnerships in South and Southeast Asia (preferred)
• Background in consumer sectors (e.g., retail, lifestyle, FMCG) with sharp commercial acumen
• Regional leadership experience with operational breadth and stakeholder savvy

Due to the confidential nature of this mandate, company details will be shared only at advanced stages.

Argyll Scott Singapore Pte Ltd
EA License No. 16S8105
Liew Foo Kin
EA Reg No: R1982421