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A leading travel platform in Singapore is seeking a Regional Campaign Manager to oversee integrated marketing campaigns across key markets. The ideal candidate will have over 6 years of experience in campaign management and strong analytical skills. You will collaborate with local teams, drive performance measurement, and implement frameworks that enhance the customer journey. This role offers an opportunity to work in a fast-paced environment with a focus on innovation and growth.
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Job Description
Traveloka is looking for a strategic, organised and impact-driven Regional Campaign Manager to lead integrated marketing campaigns and key cross-functional initiatives across our key markets. This role is ideal for someone who excels in a fast-paced environment, combines analytical thinking with strong stakeholder management, and drives seamless, high-impact and initiatives at scale. You will also play a central PMO role, overseeing strategic programs that enhance the customer journey and drive business outcomes.
Key Responsibilities
Regional Campaign Strategy & Execution: Lead the end-to-end planning, coordination, and delivery of integrated regional campaigns that align with business objectives and ensure impactful results across markets.
PMO Ownership for Strategic Initiatives: Act as central PMO lead for cross-functional regional initiatives, including initiatives that enhance the end-to-end customer experience and drive transaction per visit such as in-app store merchandising.
Strategic Framework Development: Design and implement frameworks for campaign planning, deal selection, budget allocation, and performance tracking. Equip local teams with toolkits and playbooks to ensure consistent execution and brand alignment.
Local Market Partnership: Work closely with the local teams to adapt regional strategies for local relevance. Facilitate best practice sharing, align campaign and initiative objectives, and support market-specific execution.
Performance Measurement & Reporting: Build and maintain robust tracking and analytics to evaluate campaign and initiative effectiveness. Deliver insights and strategic recommendations to senior leadership to drive continuous improvements.
Innovation & Growth Initiatives: Identify growth opportunities through market and competitor analysis. Lead the design and pilot of programs and initiatives that position Traveloka as a differentiated brand in the region.
Requirements
6+ years in campaign, growth, performance marketing and/or project management roles
Tech/e-commerce experience is a plus
Proven success managing large-scale, multi-market campaigns
Bachelor's degree in Marketing, Business, or related field
Exceptional stakeholder and cross-functional collaboration skills
Strong communication and problem-solving abilities
Highly structured, analytical and results-driven
If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
We don’t innovate for the sake of innovation, we utilize technology to simplify people’s lives so they can enjoy their lives better. That belief is what brought Traveloka to be Southeast Asia’s Leading Travel Platform. Traveloka serves 20+ products that include comprehensive travel services. From transportations to accommodations, discovering nearby attractions, and insurance products to financial services, including the groundbreaking ‘Buy Now Pay Later’.
With 100+ millions downloads in six countries across the SEA region, we aim to keep exploring for better innovations—all to fulfill our users’ travel aspirations so they can enjoy their lives, their way.
Our vision is to enrich people’s life by empowering them in fulfilling their unique travel aspirations, seamlessly.