Regional Brand and NPD Project Manager ( 1 Year Contract)

JACOBS DOUWE EGBERTS; Singapore; On-site; SGD 70,000 - 100,000; Full time

Job summary

A leading company in the coffee and tea sector is seeking a Regional Brand and NPD Project Manager for a 1-year contract. This role involves managing brands at the Asia level, collaborating with agencies, and executing brand strategies. The ideal candidate will have extensive marketing experience and a hands-on approach to project management.

Qualifications

• At least 5 years of marketing experience.
• Minimum 2 years managing multi-market portfolios.
• At least 3 years of NPD project management experience.

Responsibilities

• Partnering with agencies for campaign development.
• Supporting execution of brand strategies.
• Leading multiple projects and securing milestone approvals.

Skills

Marketing

Analytical Skills

Communication

Job description

Regional Brand and NPD Project Manager (1 Year Contract)

• Contract

Who we are?

JDE Peet’s (JDEP) is the world's largest pure-play coffee and tea company by revenue, reported at €8.2 billion in 2023. Headquartered in the Netherlands, with a global workforce of over 21,000 associates, we operate in more than 100 countries with a portfolio of over 50 brands including L’OR, Peet’s, Jacobs, Senseo, Tassimo, Douwe Egberts, OldTown, Super, Pickwick, and Moccona.

Our operations in APAC span four key divisions: consumer packaged goods (CPG), the OldTown White Coffee F&B cafe business, and two out-of-home units: Food Ingredients & Food Services, and Professional Services for B2B customers. Our regional hub in Singapore manages expanding markets and corporate functions.

Growing together to create a better future

Through our Common Grounds programme, we aim to positively impact People, Planet, and the future of coffee and tea, working with communities, suppliers, NGOs, and governments to improve social and environmental conditions.

What’s it like to work at JDE Peet’s?

We are driven by our core values: Discipline, Simplicity, Accountability, Solidarity, and Entrepreneurship. We offer extensive learning and development opportunities to support personal growth.

This role reports directly to the Regional Head of Marketing and involves managing JDE brands at the Asia level, working with agencies, supporting brand strategies, and fostering collaboration across teams.

Responsibilities include:

• Partnering with agencies for campaign development and asset delivery.
• Supporting the execution of brand strategies to increase user recruitment, penetration, and retention.
• Contributing to a collaborative team culture.
• Building strong relationships with internal and external stakeholders.

New Product Development (NPD) responsibilities include:

• Leading multiple projects and securing milestone approvals.
• Supporting portfolio review, pricing, claims development, and legal/regulatory compliance.
• Assisting with artwork development and ensuring timely delivery.
• Performing other duties such as PO creation as needed.

Minimum qualifications:

• At least 5 years of marketing experience.
• Minimum 2 years managing multi-market portfolios.
• At least 3 years of NPD project management experience.
• Ability to manage multiple projects in a fast-paced environment.
• Strong marketing fundamentals and analytical skills.
• Hands-on approach and excellent communication skills.

Our DE&I Statement

We are committed to creating a diverse, equitable, and inclusive workplace where everyone can thrive. We do not tolerate discrimination of any kind and strive to ensure an inclusive experience throughout the employee lifecycle.