Public Relations Specialist

ASUS Global Pte Ltd; Singapore; On-site; SGD 45,000 - 70,000; Full time

Job summary

ASUS Global Pte Ltd seeks a dynamic individual to join their public relations team in Singapore. This role involves developing media strategies to enhance brand visibility and engaging with various stakeholders. Candidates should possess strong journalism skills, media relations experience, and a solid understanding of both online and offline marketing.

Qualifications

• Proficiency in Microsoft Office tools required.
• Expert knowledge of journalism, content creation, and media relations.
• Ability to work effectively in a fast-paced environment.

Responsibilities

• Develop media relations strategy and drive public relations opportunities.
• Collaborate with team members and external partners for content creation.
• Research, write and edit press releases and related documents.

Skills

Microsoft Office proficiency

Journalism/content creation expertise

Media relations skills

Social media marketing knowledge

Writing and editing skills

Job description

Areyoureadytoigniteyourcareerandbepartofsomethingtrulyextraordinary?

AtASUS,we’reInSearchofIncredible-andwewantyouonourteam!

We’relookingfordynamic,passionateindividualswhoareeagertoinnovate,create,andmakewavesinthetechworld.Ifyou’refueledbyambitionandthriveinafast-pacedenvironmentwhereyourideascanshapethefuture,thisisyouropportunitytoshine.

Joinus,andlet’schasetheincredibletogether!

The Responsibilities:

• Develop media relations strategy, seeking high level placement in print, broadcast and online media and all content marketing initiatives to drive traffic, engagement and leads that deliver sales and customer retention

• Collaborate with team members and external agency as well as industry experts and media relations to drive public relations opportunities and develop content

• Research, write and edit press releases, customer communication and other related documents.

• Prepare thought leaders/media spokesperson for interviews through media training and the creation of messaging and briefing documents

• Respond to outside media requests for information as appropriate

• Maintain a keen understanding of industry trends

• Integration of content programs with brand campaigns to drive brand to demand

• Create and manage effective metrics for tracking results and success, and report back regularly to manager and business unit leadership

The Requirement:

• Proficiency in Microsoft Office tools

• Expert Knowledge of journalism/content creation, media relations, social media marketing and branding

• Writing, editing and proof-reading skills for materials including media pitches, messaging documents and press releases

• Independence in applying professional expertise

• Candidate needs to be able to work fast and effectively in a fast-paced environment, as he/she will be the primary contact point between Sales and Marketing teams

• Candidate needs to have good and sound understanding of both online and offline retail marketing environment