Product Marketing Specialist | Singapore, SG

ALS International; Singapore; On-site; SGD 60,000 - 100,000; Full time

Job summary

An established industry player is looking for a Product Marketing Specialist to join their dynamic team in Singapore. This role involves crafting compelling product narratives and creating engaging content that resonates with various distribution channels. You will leverage your expertise in product marketing and investment writing to differentiate offerings in a competitive market. If you have a passion for the asset management industry and possess strong communication skills, this opportunity allows you to make a significant impact on product awareness and client engagement. Join a forward-thinking firm where your contributions will shape the future of investment products.

Qualifications

• Over 5 years of experience in product marketing, particularly in asset management.
• Strong attention to detail and ability to work independently.

Responsibilities

• Develop engaging product narratives for retail distribution.
• Produce diverse content formats to enhance product visibility.
• Collaborate with Channel Marketers to support product awareness initiatives.

Skills

Product Marketing

Investment Writing

Sales Advisory

Communication Skills

Attention to Detail

Education

Tertiary Qualifications

Job description

Our client is an international asset management firm who offers global investment management expertise across all asset classes. They are seeking a Product Marketing Specialist within their Product Strategy and development team. The position will be based in Singapore.

Responsibilities:

• Develop engaging product narratives for the retail distribution to differentiate products from competitors and align solutions with end investors’ needs and goals.
• Produce content and work with Marketing on developing both physical and digital product content in various formats, including videos, brochures, placemats, infographics, microsites, and short-form articles.
• Bring our Product and strategies to life for our client base, which means relevant client narratives that distributors and end clients can engage with.
• Partner with Channel Marketers to create content that drives and supports initiatives and campaigns aimed at raising product awareness within the Retail, Wealth, and Institutional distribution channels.

Minimum Requirements:

• Tertiary qualifications with above 5 years of relevant experience.
• Meticulous with attention to detail and delivery driven.
• Proven experience in a similar product marketing role, including investment writing, sales, and advisory across banks; experience with private banks will be an advantage.
• Ability to work independently.
• Comprehensive knowledge of the asset management industry in Asia and investment products.
• Good interpersonal and communication skills.
• Fluent in English and/or Mandarin.

To apply, please email your resume to [e-mail].