Product Marketing Manager, Ads Marketing

Google; Singapore; On-site; SGD 100,000 - 130,000; Full time

Job summary

A leading company in information services seeks a Product Marketing Manager for Ads Marketing in Singapore. You will be responsible for creating marketing strategies that drive product adoption across Southeast Asia. The role involves cross-functional collaboration and requires a strong marketing background with excellent communication skills.

Qualifications

• 4 years of experience in marketing across various fields.
• Experience managing cross-functional projects.
• Fluency in Thai, Vietnamese or Bahasa for local stakeholder communication.

Responsibilities

• Identify and develop marketing strategies for Google Ad Solutions.
• Manage events and product marketing initiatives.
• Execute educational initiatives for practitioners.

Skills

Marketing

Cross-functional project management

Communication

Presentation skills

Education

Bachelor's degree or equivalent practical experience

Job description

Product Marketing Manager, Ads Marketing

Google will be prioritizing applicants who have a current right to work in Singapore, and do not require Google's sponsorship of a visa.Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 4 years of experience in marketing with working across one or more marketing fields (e.g., growth, product marketing, brand marketing, social).
• Experience in managing cross-functional or cross-team projects.
  
  

Preferred qualifications:

• Experience with Business-to-Business (B2B) programs including campaigns utilizing social media platforms.
• Knowledge of Google’s suite of ad solutions for Search, YouTube and Apps.
• Ability to communicate in Thai, Vietnamese or Bahasa fluently to interact with the local stakeholders.
• Excellent communication and presentation skills, with the ability to communicate cross-functionally.
  
  

About the jobWhether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

Responsibilities

• Identify and develop marketing strategies and plans to drive product adoption of Google Ad Solutions by digital marketers in Southeast Asia.
• Ideate, develop, and execute product education initiatives to enable practitioners with digital marketing skills inclusive of Google Ad solutions for Search, YouTube and App Solutions.
• Create a local point of view and go-to-market strategies on global narratives around Google Ad solutions and new product launches.
• Grow engagement of advertisers and agencies in Google’s primary content marketing channels, such as Think with Google and product newsletters.
• Manage Google owned and third-party events (e.g., virtual or in person) that bring together advertisers and agencies to support business growth across markets.
  
  
  

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form .

Seniority level

• Seniority level

  Not Applicable

Employment type

• Employment type

  Full-time

Job function

• Job function

  Sales, Advertising, and Marketing

• Industries

  Information Services and Technology, Information and Internet

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