Product Marketing Intern_Jan 2027

Carousell; Singapore; On-site; SGD 10,000 - 17,000; Full time

Job summary

Carousell Group is seeking a full-time 6-month internship in Marketing/Business communications in Singapore. You will execute self-served marketing campaigns across multiple markets, support channels setup, audience segmentation and data analysis, and educate users on using Carousell's products.

You will work with design to create landing pages and assets, and leverage AI tools to optimise campaigns. The role requires strong English communication, copywriting and data-reading skills, plus a

Qualifications

• Excellent communication and copywriting skills in English.
• Fresh graduates welcome with strong interest in monetisation business.
• Currently pursuing a degree in Marketing or Business.

Responsibilities

• Execute self-served marketing campaigns across Singapore, Hong Kong, Philippines, Malaysia, and Taiwan.
• Support campaign channels setup, audience segments, internal communications and data analysis for all markets.
• Educate and nurture paid users through internal campaigns promoting Carousell's products and tools.
• Measure campaign effectiveness and propose ideas to improve engagement and conversions.
• Collaborate with design to create campaign landing pages, web pages and assets.
• Utilise AI tools to optimise workflow, audience segmentation and multi-market content adaptation.

Skills

Communication

Copywriting

Data analysis

Team player

AI in marketing

Education

Bachelor's degree in Marketing/Business

Tools

AI tools

Job description

Carousell Group is the leading multi-category platform for secondhand in Greater Southeast Asia on a mission to make secondhand the first choice. Founded in August 2012 in Singapore, the Group has a leading presence in seven markets under the brands Carousell, Carousell Media Group, Cho Tot, Laku6, LuxLexicon, Mudah.my, OneShift, REFASH and Revo Financial, serving tens of millions of monthly active users. Carousell is backed by leading investors including Telenor Group, Rakuten Ventures, Naver, STIC Investments, 500 Global and Peak XV Partners (formerly known as Sequoia Capital India). Visit here for more information

Job Description

Execute self-served marketing campaigns and/ or initiatives across multiple markets (Singapore, Hong Kong, Philippines, Malaysia, and Taiwan).

Support campaign channels setup, audience segments, internal communications, and data analysis for all markets.

Educate and nurture paid users through internal campaigns that teach them how to use Carousell's products and tools effectively

Measure the effectiveness of each campaign and generate new ideas to improve user engagement and conversions at every stage of the user journey.

Work with the design team to produce relevant campaign landing pages, web pages, and creative assets.

Utilize AI tools to optimize campaign workflows, audience segmentation, and multi-market content adaptation

Qualifications

*This is a full-time, 6-month internship starting Jan 2027.

Currently pursuing a degree in Marketing or Business. Fresh graduates are welcome to apply as long as you have a strong interest in the monetisation business

Have excellent communication and copywriting skills in English

Comfortable with data analysis and reading

Strong team player who is collaborative and also able to carry out tasks independently while delivering timely results

Familiarity with leveraging AI to enhance data insights and streamline marketing operations

Available to commit to full-time work for 6 months

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