Pinterest Marketing Specialist

oxygen ites; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A dynamic company is seeking a passionate Pinterest Marketing Specialist to drive organic traffic through innovative strategies and engaging content on Pinterest. The role involves developing a comprehensive marketing strategy, creating appealing pins, and analyzing performance metrics to enhance brand awareness.

Qualifications

• Proven experience in Pinterest marketing campaigns.
• Strong understanding of marketing best practices on Pinterest.
• Excellent visual storytelling skills.

Responsibilities

• Develop and execute a Pinterest marketing strategy.
• Create visually appealing pins focused on audience engagement.
• Analyze Pinterest metrics to optimize strategies.

Skills

Social media marketing

SEO

Visual storytelling

Data analysis

Communication

AI tools knowledge

Tools

Pinterest analytics tools

Job description

The Role

We're looking for a passionate and data-driven Pinterest Marketing Specialist to join our growing team. In this role, you'll be responsible for developing and executing a strategic plan to drive organic traffic to our website/profile and achieve our business goals through Pinterest.

Responsibilities

1. Develop and implement a data-driven Pinterest marketing strategy to increase brand awareness, website traffic, and engagement.
2. Create high-quality, visually appealing pins that resonate with our target audience and adhere to Pinterest best practices.
3. Conduct keyword research and utilize SEO best practices to optimize pins for searchability.
4. Manage and curate engaging Pinterest boards that showcase our products/services and align with current trends.
5. Utilize Pinterest analytics tools to track key metrics (impressions, clicks, saves, etc.) and measure campaign performance.
6. Analyze data and identify trends to inform content creation and optimize strategies for continuous improvement.
7. Stay up-to-date on the latest Pinterest trends, features, and algorithms.
8. Collaborate with other marketing team members to ensure brand consistency across all platforms.

Qualifications

• Proven experience developing and executing social media marketing campaigns, with a focus on Pinterest.
• Strong understanding of Pinterest marketing best practices, including pin creation, board management, and SEO.
• Excellent visual storytelling skills and a keen eye for design.
• Experience with social media analytics tools and the ability to interpret data to inform strategy.
• Excellent written and verbal communication skills.
• Ability to work independently and manage multiple tasks simultaneously.
• Must have knowledge of AI tools and techniques for social media marketing.

Job Details

Type: Full-time

Schedule: Morning shift

Experience: At least 1 year total work experience and 1 year specifically on Pinterest (Preferred)

Location: Koti, Hyderabad, Telangana (Preferred)

Work Location: In person

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