Performance Marketing Specialist

Boringads.com; Singapore; Remote; SGD 50,000 - 80,000; Full time

Job summary

A leading performance marketing firm is seeking a Performance Marketing Specialist to manage and optimize ad campaigns across Google PPC and Meta platforms. You will be responsible for client communications, ensuring their expectations are met while maximizing ROI through data-driven adjustments. This remote role requires strong experience in performance marketing with a focus on account management, particularly for US/UK clients. Strong communication, analytical skills, and experience in a fast-paced agency environment are essential.

Qualifications

• 3-5 years experience in performance marketing.
• Proven track record in account management with US/UK clients.
• Strong communication and analytical skills.

Responsibilities

• Manage and optimize ad campaigns on Google PPC and Meta platforms.
• Develop and present detailed performance reports to clients.
• Collaborate with creative team for ad copy and creative development.

Skills

Google PPC

Meta Ads

Communication

Analytical Skills

Job description

As a Performance Marketing Specialist with 3-5 years of experience, you will be responsible for managing and optimizing ad campaigns across Google PPC and Meta platforms. Your main focus will be on account management to ensure that campaigns meet client goals. Working remotely, you will serve as the primary contact for day-to-day client communications, particularly with US/UK clients, understanding their goals and ensuring their expectations are met.Your key responsibilities will include setting up, managing, and optimizing ad campaigns on Google PPC and Meta platforms to achieve client KPIs. You will continuously monitor campaign performance, making data-driven adjustments to maximize ROI. Additionally, you will be responsible for developing and presenting detailed performance reports to clients, offering insights and actionable recommendations. Collaboration with the Manager to implement overall strategy and alignment with team members for smooth execution is crucial. Budget management across multiple client accounts to ensure efficiency and cost-effectiveness will also be part of your role. Moreover, you will collaborate with the creative team to develop and refine ad copy and creative that align with campaign objectives.To excel in this role, you should possess strong experience in Google PPC and Meta Ads, including campaign setup, optimization, and reporting. A proven track record in account management, especially with US/UK clients, is essential. The ability to work independently while handling multiple client accounts simultaneously is required. Strong communication and analytical skills are a must, and prior agency experience is highly preferred.,

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