Performance Marketing Executive

GOUGH RECRUITMENT (SINGAPORE) PTE. LTD.; Singapore; Hybrid; SGD 70,000 - 120,000; Full time

Job summary

A leading recruitment firm is seeking a Performance Marketing Lead to drive digital acquisition efforts across the Asia Pacific region. The role involves developing integrated marketing strategies to foster growth through paid media, SEO, and analytics, while collaborating with a supportive global team. Ideal candidates will have over 5 years of experience in performance marketing and proficiency in both English and Mandarin.

Benefits

Regional APAC exposure

Hybrid work flexibility

Supportive team culture

Comprehensive benefits

Wellness days + holidays

Qualifications

• Minimum 5 years in performance marketing; SEM required.
• Proven track record managing large-scale digital budgets.
• Self-starter with innovative problem-solving approach.

Responsibilities

• Develop and execute data-driven marketing strategies.
• Lead paid media campaigns across search, social, and programmatic platforms.
• Optimize conversion funnels with A/B testing.

Skills

Performance Marketing

Google Ads

Meta Ads

SEO

Analytics

Bilingual (English/Mandarin)

Tools

Marketing Automation Tools

Job description

Performance Marketing - Lead paid/organic growth. 5+ yrs exp, Google/Meta Ads expert. Bilingual EN/CN. Hybrid, benefits. Apply!

Our client is seeking a data-driven candidate to lead digital acquisition efforts across Asia Pacific. You'll be responsible for developing and executing integrated digital marketing strategies that drive measurable business growth through paid media, SEO, and conversion optimization.

• Lead performance marketing across APAC, driving measurable growth
• 5+ years' experience with expertise in Google/Meta Ads, analytics, and bilingual
• Join a globally connected team with a hybrid work model, strong regional expos.

Locations: Hong Kong | Singapore

Responsibilities

• Develop and execute data-driven marketing strategies to maximize ROI
• Lead paid media campaigns across search, social and programmatic platforms
• Optimize conversion funnels through rigorous A/B testing
• Drive organic growth via comprehensive SEO initiatives
• Utilize analytics to continuously improve campaign performance
• Collaborate cross-functionally to maintain brand consistency
• Stay ahead of evolving digital trends across APAC markets
  

Requirements

• Minimum 5 years in performance marketing, SEM is required.
• Proven track record managing large-scale digital budgets
• Deep expertise in digital advertising platforms
• Full professional proficiency in English and Mandarin
• Strong analytical mindset with attention to detail
• Self-starter with innovative approach to problem-solving
• Working knowledge of HTML/CSS
• Familiarity with China's digital marketing landscape
• Experience with marketing automation tools

Benefits

• Regional APAC exposure
• Hybrid work flexibility
• Supportive team culture
• Comprehensive benefits
• Wellness days + holidays

For more information about this role please contact Alex Beattie at [phone] or [e-mail]. Data collected will be used for recruitment purposes only. Personal data provided by job applicants will be used strictly in accordance with the Personal Data (Privacy) Ordinance. We regret that only the shortlisted candidates will be notified.