Performance Marketing Executive

Nicoll Curtin Technology; Singapore; Hybrid; SGD 60,000 - 80,000; Full time

Job summary

A leading company in events and technology is seeking a data-driven Performance Marketing Executive in Singapore. The role involves managing paid digital campaigns aimed at growth across B2B and B2C audiences. Candidates with experience in technology or fintech sectors are preferred. Responsibilities include optimizing ad accounts, executing high-impact campaigns, and reporting on performance metrics. This full-time position offers a dynamic work environment focusing on innovative marketing strategies.

Qualifications

• 3–5 years of hands-on experience managing paid campaigns.
• Proven track record of performance marketing success in events or tech.
• Analytical with understanding of campaign tracking and ROI.

Responsibilities

• Own and optimize digital ad accounts to drive awareness and sales.
• Plan and execute campaigns across various paid media channels.
• Analyze daily performance metrics and adjust budgets for ROI.

Skills

Multi-Channel Marketing

Advertising

Return on Investment

Marketing Campaigns

Marketing Budget Management

Paid Media Advertising

Marketing Operations

Creative Marketing

Tools

GA4

Mixpanel

Webflow

Figma

GTM

Hotjar

Job description

Performance Marketing Executive

Nicoll CurtinSingapore, Singapore (Hybrid)

The hiring company is a global platform that curates industry gatherings and community experiences in key international cities. Their focus is on convening forward-thinking professionals to exchange ideas and explore innovation across evolving digital landscapes.

We’re looking for adata-driven Performance Marketing Executiveto take charge of our paid digital campaigns and drive measurable growth across multiple channels—covering both B2B and B2C audiences.

• PREFER CANDIDATES WHO HAVE RAN MARKETING CAMPAIGNS TO DRIVE CONVERSIONS, AWARENESS AND TRAFFIC FOR GLOBAL/REGIONAL EVENTS OR CONFERENCES
• WE ARE OPEN TO CANDIDATES WHO COME FROM INDUSTRIES CLOSER TO TECHNOLOGY OR FINTECH

Responsibilities

• Own and optimize our digital ad accounts (Meta, Google, LinkedIn, X, YouTube, etc.) to drive awareness, ticket sales, and sponsor leads
• Plan and execute high-impact campaigns across paid media, SEM, retargeting, and emerging platforms like TikTok
• Analyze performance metrics daily unblocking policy issues, refreshing creatives, and adjusting budgets to maximize ROI
• Report against KPIs including reach, engagement, conversions, and CPL
• Test new channels and creatives continuously to improve CAC and ROAS
• Work hand-in-hand with the Marketing Lead, Analysts, and Creative team to align on goals and execute campaigns with speed and precision.

Minimum requirements

• 3–5 years of hands-on experience managing paid campaigns across key platforms (Meta, Google, LinkedIn, X)
• Proven track record of performance marketing success preferably in events, tech, or high-growth environments
• Analytical and proactive, with strong grasp of campaign tracking, testing frameworks, and ROI optimization
• Familiarity with tools like GA4, Mixpanel, Webflow, Figma, GTM or Hotjar is a bonus
• Interest in Web3, AI, or emerging tech is a plus but not required

• Seniority Level

  Mid-Senior level

• Industry

• Events Services
• Technology, Information and Media

Employment Type

Full-time

Job Functions

Marketing

Advertising

Strategy/Planning

Skills

Multi-Channel Marketing

Advertising

Return on Investment

Marketing Campaigns

Marketing Budget Management

Paid Media Advertising

Marketing Operations

Creative Marketing