Online Marketing Associate - Account Management (Social Channels & Google & Search Channels)

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Shopee
Singapore
USD 40,000 - 80,000
Be among the first applicants.
Yesterday
Job description

About the Team:

The Regional Online Marketing team is responsible for driving business growth across diverse markets by acquiring new users, increasing platform orders, and boosting GMV through data-driven strategies. The team leverages a wide range of digital marketing channels and requires strong channel expertise combined with innovative problem-solving skills to deliver impactful results.

Job Description:

  • Collaborate effectively within a high-performing team to support the delivery of measurable outcomes
  • Design, plan, execute and monitor both always-on and promotional online campaigns across various marketing channels
  • Drive market-leading ROI and analyse the optimal mix of digital campaigns to achieve KPIs through data-driven recommendations
  • Collaborate with Thailand operational team, local marketing teams and the regional marketing team to deliver a full-funnel marketing campaign
  • Work with the Marketing Analytics team to understand tracking and attribution to measure the importance and effects of digital campaigns accurately
  • Work closely with Strategy and Planning team to customise the proposal to counter the challenges faced from local team
  • Focus on new and innovative ways of engaging customers through constant testing & refining of new initiatives
  • Keep abreast of the latest trends on Social / Google & Search channels and digital marketing and be well versed in the various components for success in digital marketing

Requirements:

  • Bachelor's degree in a quantitative major
  • Prior extensive hands-on experience in performance marketing on Social / Google & Search is preferred
  • Mobile App user acquisition experience is a plus
  • Passion for advertising and performance marketing, with a good understanding of internet advertising technologies, including the tracking and attribution model
  • Excellent communication skills with the ability to articulate clearly in both written and spoken English
  • Experience with a start-up environment is desired
  • Outstanding analytical skills and data-driven approach
  • Ability to multitask, meet deadlines, have an eye for details and thrive in a dynamic environment
  • Fluency in an additional language (Bahasa Indonesia, Vietnamese, Thai, Portuguese) to facilitate cross border discussions and collaborations with stakeholders from across the region will be an added advantage
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