*NEW* 6 Months Contract Digital Product Marketing Manager

Ambition Singapore; Singapore; On-site; SGD 80,000 - 100,000; Part time

Job summary

A recruitment agency is seeking a Digital Product Marketing Manager for a 6-month contract in Singapore. This role involves developing marketing strategies, managing the launch of financial products, and utilizing data-driven insights. Candidates should have 6-8 years of relevant experience, preferably in the financial industry. The position requires strong project and stakeholder management skills. Interested candidates can apply by sending their resume to Joanna Tan.

Benefits

Referral bonuses up to SGD1,000

Qualifications

• Min. 6 to 8 years of working experience.
• Good understanding of the financial industry and familiar with the insurance landscape.
• Effective in project management and stakeholder management.

Responsibilities

• Develop product value propositions and integrate marketing campaigns.
• Owner of sales enablers and tools for customer engagement.
• Identify market trends and develop tactical plans.
• Plan pre- and post-product launch marketing initiatives.

Skills

Project management

Stakeholder management

Strategic thinking

Strong communication

Market trend analysis

Job description

Develop product value proposition by leveraging insights from customer, distribution, product, and actuary teams. Innovate and communicate a compelling product story both internally & externally.

Conceptualise, develop, execute, and review the effectiveness of end-to-end integrated marketing campaigns and go-to-market plans for product launches to generate consumer awareness, channel traction, and sales adoption in a 360-degree marketing approach.

Owner of sales enablers and sales tools. Instrumental in designing and improving sales tools for customer engagement on various platforms, including but not limited to brochures, pitch decks, videos, social posts, content, calculators, partnerships, etc.

Identify market trends and opportunities to develop tactical plans

Collaborate within customer teams and cross-functional teams with end-to-end accountability of commercial delivery of product launches and product enhancement and rationalization.

Plan pre- and post-product launch marketing initiatives to amplify and raise awareness of the value proposition of product launches, including marketing collaterals, digital marketing campaigns, launch events, and operational and regulatory matters.

Use data and insights to drive marketing decisions

Work closely with key internal and external stakeholders including vendors, creative and media agencies for all aspects of campaigns.

Other ad hoc duties as assigned

Job Qualifications:

Min. 6 to 8 years of working experience

Good understanding of the financial industry and familiar with the insurance landscape.

Effective in project management and stakeholder management

Strategic thinker, strong communicator, and influencer.

Interested applicants please send your resume in MS Words format to [e-mail] and attention to Tan Joanna (R1104661)

Short listed candidates will be notified

EA Registration Number: R1104661

Data provided is for recruitment purposes only

Business Registration Number: 200611680D. Licence Number: 10C5117

If this job isn't quite right for you, but you know someone who would be great at this role, why not take advantage of our referral scheme? We offer SGD1,000 or SGD350 in shopping vouchers for every referred candidate who we place in a role. Terms & Conditions Apply. https://www.ambition.com.sg/refer-a-friend

*NEW* 6 Months Contract Digital Product Marketing Manager