Media Relations Lead: Shape Breakthrough Innovation

National University of Singapore; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

National University of Singapore (NUS) Enterprise seeks a Media Relations Lead to uncover, shape and tell breakthrough stories. You will develop media strategies for major announcements, handle interviews and briefings, and work with senior leaders to sharpen messages and protect reputation.

The role spans Singapore and international markets, driving visibility for innovation across a dynamic ecosystem. You will lead engagements with journalists, manage PR agencies, and measure impact to inform

Qualifications

• 12-15 years of experience in media relations, public relations or corporate communications, including leadership or supervisory experience.
• Proven track record of developing and delivering media strategies at scale.
• Exceptional writing, editing and storytelling skills, with strong instincts for newsworthy content.
• Experience managing media engagements independently, from interviews to major launches and events.
• Strong understanding of the Singapore and regional media landscape; international experience is an advantage.
• Ability to translate complex subjects into compelling narratives and sound media advice.
• Experience managing PR agencies, advising senior stakeholders and handling crisis communications.
• Curiosity, energy and persistence with a nose for interesting stories.

Responsibilities

• Find and shape stories: uncover newsworthy ideas across research, ventures and programmes; develop sharp angles and narratives.
• Lead media strategy: devise strategies for major announcements, pitch stories, manage media queries, and lead interviews and events.
• Advise and protect reputation: sharpen messages, anticipate media interest and guide on issues.
• Build influence: cultivate journalist relationships regionally and internationally; lead agencies and coordinate market activity.
• Measure impact: track media performance and translate insights into stronger strategies.
• Support strategic priorities: contribute to communications initiatives and management reports with clear, impactful narratives.

Skills

Media relations

Storytelling

Writing

Leadership

Stakeholder management

Crisis communications

Regional media knowledge

Interviews & briefings

Job description

National University of Singapore (NUS) Enterprise seeks a Media Relations Lead to uncover, shape and tell breakthrough stories. You will develop media strategies for major announcements, handle interviews and briefings, and work with senior leaders to sharpen messages and protect reputation.

The role spans Singapore and international markets, driving visibility for innovation across a dynamic ecosystem. You will lead engagements with journalists, manage PR agencies, and measure impact to inform