Marketing Strategist

Sanrachna; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading company is seeking a Marketing Specialist to drive their marketing initiatives forward. In this role, you'll collaborate with various teams to create impactful marketing strategies, produce high-quality content, and analyze campaign performance. The ideal candidate will have a Bachelor's degree in Marketing and a strong background in digital marketing, along with excellent communication and analytical skills.

Qualifications

• Proven experience in marketing, particularly in digital marketing.
• Strong understanding of current marketing trends and best practices.
• Ability to interpret data and provide strategic recommendations.

Responsibilities

• Collaborate to create and implement comprehensive marketing plans.
• Identify target audiences and develop engaging campaigns.
• Monitor and analyze key performance indicators (KPIs).

Skills

Analytical skills

Digital marketing strategist

SEOSEM

Communication

Project management

Education

Bachelor's degree in Marketing, Business, or a related field

Tools

CRM software

Google Adwords

Web analytics tools

Graphic Design Tools

Job description

As a Marketing Specialist, you will collaborate with the business development team to create and implement comprehensive marketing plans. Your role will involve identifying target audiences and developing engaging campaigns across various channels such as social media, blogs, email, and website. You will be responsible for producing high-quality content that aligns with brand messaging and resonates with the target audience. Monitoring and analyzing key performance indicators (KPIs) will be crucial for adjusting strategies to achieve optimal results.In this position, you will plan and execute email marketing campaigns, including content creation, segmentation, and performance analysis. Working closely with cross-functional teams, including sales, product development, and design, is essential to ensure cohesive and effective marketing efforts. Additionally, you will communicate marketing plans, goals, and results to stakeholders within the organization.To qualify for this role, you should have a Bachelor's degree in Marketing, Business, or a related field. Proven experience in marketing, particularly in digital marketing and content creation, is required. A strong understanding of current marketing trends and best practices is essential. Excellent written and verbal communication skills are necessary, along with proficiency in digital marketing tools and platforms. An analytical mindset with the ability to interpret data and provide strategic recommendations is crucial. As a creative thinker, you should be able to generate innovative ideas to drive marketing initiatives forward.,

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