Marketing Specialist

REPERIO CONSULTING; Singapore; On-site; SGD 60,000 - 80,000; Part time

Job summary

A leading boutique consultancy in Singapore is seeking a part-time marketing specialist to transform their client's marketing presence. This role requires a strategic mindset and hands-on skills to develop brand strategies, optimize digital channels, and create impactful content. Ideal for candidates passionate about education and social impact.

Qualifications

• Proven experience in marketing strategy, brand development, digital channels setup, and web optimization.
• Ability to build systems from the ground up and work independently.
• Experience in social media marketing and UI/UX preferred.

Responsibilities

• Update client’s website for engagement and lead conversion.
• Design annual marketing plan aligned with organizational goals.
• Develop strategies for awareness and program sign-ups from schools.

Skills

Marketing strategy

Brand development

Digital channels setup

Web optimization

Creative communication skills

SEO knowledge

Sales funnels

Social media marketing

Tools

Canva

Adobe Suite

WordPress

Wix

Squarespace

Job description

REPERIO CONSULTING

Reperio Consulting is a boutique business consultancy in Singapore that partners with organisations in the education, leadership, and innovation space. We bring deep expertise and tailored support to forward-thinking teams. Our current client is a national leader in Design Education, driving innovation in schools across Singapore.

SCOPE

We are looking for a marketing specialist with a strong strategic mindset, hands-on technical skills, and the ability to bring our client’s bold marketing ideas to life. You will play a key role in transforming their marketing presence—online and offline—and setting up sustainable, revenue-generating channels to grow their programs' reach and impact.

This is a short to mid-term contract role with potential for extension based on performance and organizational needs.

Key Responsibilities

Website and Digital Presence

• Update client’s existing website to be optimized for engagement and lead conversion
• Ensure web presence reflects client’s mission and supports brand clarity and marketing effectiveness

Marketing Strategy, Brand Development and Planning

• Design and implement an annual marketing plan aligned with organizational goals
• Lead the development and refinement of brand strategy, ensuring a consistent, compelling message across all touchpoints
• Identify high-impact marketing channels (online and offline) and set them up from scratch if needed

Lead Generation and Revenue Growth

• Develop strategies to drive awareness and program sign-ups from schools and partners
• Set up and manage sales and lead generation funnels (e.g. email marketing, SEO)

Communications and Content

• Create or coordinate the creation of impactful digital content (newsletters, posts, presentations)
• Design compelling visual assets using tools like Canva or Adobe Suite
• Support storytelling and outreach campaigns that align with the client’s values and goals

Preferred Requirements & Experience

The successful candidate will have:

• Proven experience in marketing strategy, brand development, digital channels setup, and web optimization
• Ability to build systems from the ground up and work independently
• Strong creative and visual communication skills
• Knowledge of website platforms (e.g., Wix, Squarespace, or WordPress), SEO, and analytics tools
• Familiarity with sales funnels, lead nurturing, and CRM tools
• Experience and knowledge in social media marketing will be essential and experience in UI/UX will be preferred.
• Passion for education, social impact, and youth empowerment is a big plus!

This is a part-time contract role, ideal for someone who enjoys ownership, creativity, and the chance to work with a purpose-driven organization and an enthusiastic team.
Time commitment: Approximately 10-15 hours per week for minimum 3 months; starting immediately.

Eligibility: Candidates must be currently based in Singapore with existing work authorization. We are unable to support employment passes or work visa applications for this role.

Note: Only shortlisted candidates will be contacted for interviews.

Would you like to use your skills to empower children and make the world a better place? We’d love to hear from you!