Job Description
Team Leadership and Strategy
- Lead, mentor, and manage a small team of marketing and event professionals, fostering a collaborative and high-performing culture.
- Develop the annual marketing and events strategy and budget, aligning all activities with the company's business development goals.
- Provide strategic direction and creative oversight for all marketing campaigns and event initiatives.
- Monitor key performance indicators (KPIs) and report on the effectiveness of all marketing and events to senior management.
Marketing & Digital Presence
- Oversee all digital marketing channels (SEO, SEM, social media, content marketing, email campaigns) to enhance brand visibility and generate leads.
- Guide the creation of all marketing collateral, including brochures, presentations, and digital content, ensuring brand consistency and a compelling message.
- Conduct market research and competitive analysis to identify new opportunities and trends to inform our marketing strategy.
Event Planning & Execution
- Plan, organize, and execute a calendar of events, including major trade shows, industry conferences, and proprietary workshops, both domestically and internationally.
- Manage event logistics, including vendor negotiation, booth design, and on-site coordination, ensuring a seamless experience.
- Work with the team to develop pre- and post-event marketing campaigns to maximize lead capture and engagement.
Requirements
- Bachelor’s degree in Marketing, Business, or a related field.
- Minimum of 5-7 years of relevant work experience, with at least 2-3 years in a leadership or team management capacity.
- Proven experience in the defense and security industry preferred.
- A strong mix of strategic planning and hands-on execution experience.
- Excellent leadership, communication, and project management skills.
- An organized, meticulous, and proactive approach to managing multiple projects simultaneously.
- Willingness and ability to travel overseas for events.
- Some engineering or technical background will be a significant advantage.
Interested applicant can click on 'Apply' or send updated CV to victor.low@trd.sg
We regret to inform that only shortlisted applicant will be notified.