MARKETING MANAGER

MICRODERME AESTHETICS PTE. LTD.; Singapore; On-site; SGD 48,000 - 72,000; Full time

Job summary

A healthcare marketing firm in Singapore is seeking a Social Media Marketing Manager to oversee brand building through social media strategies. The ideal candidate will have a degree in Marketing and proven experience, able to creatively manage campaigns across various platforms. Strong analytical and leadership skills are essential, along with a passion for innovative marketing solutions. This role offers a collaborative environment and encourages creative experimentation.

Qualifications

• Proven experience as a Marketing Manager or similar role.
• Strong understanding of digital marketing and web analytics.
• Up-to-date with latest marketing trends and practices.

Responsibilities

• Oversee strategic planning and execution of Marketing Calendar.
• Manage major social media platforms and marketing collaterals.
• Monitor marketing budget for branding growth.

Skills

Digital marketing

Social media management

Creative thinking

Analytical skills

Leadership skills

Education

Bachelor's degree in Marketing or Business Administration

Job description

As part of our expansion efforts and to effectively build up our brand highlighting the benefits of Traditional Chinese Medicine, we are looking for a social media savvy and creative individual to join us as our social media marketing manager.

We are a cozy office setup with a flat hierarchy and your unique views on the concept and execution of our social media marketing efforts are welcomed and leeway will be given for experimentation.

Job Description & Responsibilities:

• Oversee strategic planning and making sure timely execution of the overall Marketing Calendar.
• Develop strategy and execution plan for overall brand building, inclusive of both online and offline marketing.
• Active management of all major social media platforms, e.g. FB, Instagram, TikTok, Xiao Hong Shu etc.
• Oversee marketing collaterals, articles, corporate video, brochures, and presentation materials etc.
• Monitor marketing budget with accountability for growth in branding efforts and return of investment.
• Develop and maintain brand guidelines, ensuring consistency across all brand touchpoints.
• To collaborate with other departments for marketing campaign delivery
• Seek collaboration and liaise with potential external partners to enhance brand value.
• Ad-hoc duties as required by the company.

Job Requirements:

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience as a Marketing Manager or similar role.
• Strong understanding of digital marketing, social media, and web analytics.
• Excellent communication and leadership skills.
• Ability to think creatively and innovatively.
• Strong analytical and project management skills.
• Up-to-date with the latest trends and best practices in marketing and measurement.
• Experience in TCM clinic management is highly desirable