Marketing Lead, Singapore — Demand Gen & Growth

EPOS; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading technology firm based in Singapore seeks a Marketing Manager to oversee daily marketing operations, lead the team, and drive demand generation campaigns. The ideal candidate will possess 5–7 years of marketing experience with a strong performance marketing background. Responsibilities include managing social media content, optimizing paid campaigns, and reporting on marketing KPIs. This role demands a hands-on approach and readiness to adapt in a fast-paced environment.

Qualifications

• 5–7 years of marketing experience with team management.
• Strong foundations in performance marketing and paid campaign optimization.
• Experience in demand generation programmes including EDM and paid media.

Responsibilities

• Lead daily operations of the Singapore marketing team.
• Plan and execute integrated demand generation campaigns.
• Manage and optimize paid campaigns across various channels.
• Oversee social media strategy and content quality.
• Own marketing KPIs and report performance regularly.

Skills

Performance marketing foundations

Lead generation programmes

Team leadership

Campaign management

Analytical skills

Job description

A leading technology firm based in Singapore seeks a Marketing Manager to oversee daily marketing operations, lead the team, and drive demand generation campaigns. The ideal candidate will possess 5–7 years of marketing experience with a strong performance marketing background. Responsibilities include managing social media content, optimizing paid campaigns, and reporting on marketing KPIs. This role demands a hands-on approach and readiness to adapt in a fast-paced environment.