Marketing Lead

UOB Kay Hian; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

UOB Kay Hian is looking for a Marketing Lead to enhance their marketing strategies in Singapore. The ideal candidate will have 5-8 years of experience, strong communication skills, and a proven track record in various marketing disciplines including digital marketing and SEO leadership.

Qualifications

• 5-8 years of relevant marketing experience.
• Strong written and verbal communication skills.
• Experience leading SEO and advertising campaigns.

Responsibilities

• Plan and execute digital and offline marketing campaigns.
• Manage social media presence and lead generation activities.
• Prepare marketing performance reports against KPIs.

Skills

Communication

Leadership

SEO

Digital Marketing

Education

Bachelor's degree in Marketing

Job description

About the role

We are seeking an experienced and driven Marketing Lead to join our team at UOB Kay Hian Pte Ltd. As Marketing Lead, you will play a crucial role in driving the company's marketing strategies. This is a full-time position based in our office in the Central Region of Singapore.

What you'll be doing

• Plan and execute all digital and offline marketing, including SEO, EDMs, social media and other channels of advertising campaigns.
• Develop, plan and maintain our presence on selected social media platforms.
• Brainstorm and plan for lead generation activities and production of visuals
• Plan and develop promotions on various products and services.
• Provide leadership and guidance to team members on various projects and activities.
• Manage planning and scheduling of webinars and seminars for internal and external clients.
• Collate and prepare consolidated marketing reports of regional marketing efforts and activities.
• Measure and report performance of all marketing campaigns against agreed Key Performance Indicators

What we're looking for

• Bachelor’s degree in Marketing or a related discipline, preferably 5 - 8 years of relevant experience
• Possess strong written and verbal communication skills.
• Proven working experience covering various aspects of marketing.
• Experience with basic public relations work or managing influencers will be an advantage.
• Demonstrable experience leading and managing SEO and other marketing advertising and marketing campaigns.