Marketing Executive (Offline and Online/ Retail brand)

GMP Group HQ; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading company in marketing is seeking a Marketing Specialist to enhance brand visibility through integrated strategies across digital and traditional platforms. Responsibilities include managing campaigns, conducting market research, and collaborating with media partners. Ideal candidates will have a Bachelor's degree in Marketing and at least two years of relevant experience.

Qualifications

• Minimum 2 years' experience in marketing focusing on digital, content, and brand strategy.
• Experience with both offline and online marketing.

Responsibilities

• Develop and implement integrated marketing strategies across traditional and digital platforms.
• Manage website content updates and oversee social media channels.
• Plan and execute digital advertising campaigns using data analytics.

Skills

Digital Marketing

Content Strategy

Brand Strategy

Education

Bachelor/Diploma in Marketing

Tools

WooCommerce

Job description

Job Description:

• Develop and implement integrated marketing strategies across both traditional and digital platforms to enhance brand visibility and engagement.

• Lead the conceptualization, copywriting, and production of marketing collaterals, advertisements, and POS materials for campaigns.

• Manage website content updates (WooCommerce experience is a plus) and oversee social media channels to strengthen the brand online.

• Plan, execute, and monitor digital advertising campaigns on platforms like Google and social media, using data analytics to track performance and refine strategies for optimal ROI.

• Conduct market research to stay informed on industry trends and consumer behavior and collaborate with media partners for promotional opportunities. Assist in budget planning and tracking with the management team.

Requirement:

• Bachelor/Diploma in Marketing

• Min. 2 years’ experience in marketing with focus on digital, content, and brand strategy.

• Experience in both offline and online marketing

Additional Information:

• Up to $4000

• Located in East

We regret that only shortlisted candidates will be notified.
GMP Recruitment Services (S) Pte Ltd | EA Licence: 09C3051 | Remus Gan | Registration No: R21102972

This is in partnership with the Employment and Employability Institute Pte Ltd (“e2i”).

e2i is the empowering network for workers and employers seeking employment and employability solutions. e2i serves as a bridge between workers and employers, connecting with workers to offer job security through job-matching, career guidance and skills upgrading services, and partnering employers to address their manpower needs through recruitment, training, and job redesign solutions. e2i is a tripartite initiative of the National Trades Union Congress set up to support nation-wide manpower and skills upgrading initiatives.

By applying for this role, you consent to GMP Recruitment Services (S) Pte Ltd’s PDPA ande2i’s PDPA.