Marketing Executive - KOL Engagement / Communications / Healthcare Manufacturing Industry [2683]

THE SUPREME HR ADVISORY PTE. LTD.; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading HR advisory firm in Singapore is seeking a Marketing Executive to support brand promotion and develop marketing strategies. The ideal candidate will manage social media accounts and facilitate internal communication. A bachelor's degree in a relevant field and at least 2 years of experience in healthcare marketing are required. This role demands strong organizational skills and compliance knowledge. Competitive salary of SGD 3500 - 5000 offered.

Qualifications

• Bachelor's degree in Marketing, Advertising, Communications, Journalism, or related fields.
• 2 years above of experience in branding, event planning, public relations, or marketing communications in the healthcare industry.
• Experience in B2B marketing and distributor-led sales support is preferred.
• Proficient in Microsoft Office (Word, Excel, PowerPoint) and basic design tools (Photoshop, Canva, etc.).

Responsibilities

• Assist in developing and executing brand promotion strategies.
• Manage the company’s social media accounts.
• Assist in writing press releases and promotional content.
• Monitor brand reputation and media coverage.
• Support the creation of localized marketing content.
• Work closely with the sales and business development team.
• Provide training materials for distributor-led marketing efforts.
• Support Key Opinion Leader (KOL) engagement.
• Plan and coordinate overseas conferences and product launch events.
• Facilitate internal communication across departments.
• Ensure that all marketing materials comply with regulatory guidelines.

Job description

WhatsApp: [phone] (Kyler)

Email: [e-mail]

Salary: $3500 - $5000

Working Days: Mon – Fri | 9am – 6pm
Office Location: Boon Lay (Based in Singapore, required to travel to other countries frequently)

Responsibilities

Brand Promotion & Public Relations

• Assist in developing and executing brand promotion strategies, including online and offline marketing campaigns.
• Manage the company’s social media accounts, ensuring regular updates and engagement to enhance brand influence.
• Assist in writing press releases, promotional content, and brand storytelling materials to align with marketing objectives.
• Monitor brand reputation and media coverage, responding to any negative publicity as needed.
• Support the creation of localized marketing content tailored for different international markets.

Distributor & Sales Support

• Work closely with the sales and business development team to develop marketing materials tailored for distributors and hospital decision-makers.
• Provide training materials and digital assets to support distributor-led marketing efforts.
• Develop case studies and physician testimonials to strengthen brand credibility in new markets.

Clinical & KOL Engagement Strategy

• Support Key Opinion Leader (KOL) engagement and develop clinical marketing materials for physician awareness.
• Coordinate with the medical affairs team to create scientific presentations and whitepapers.
• Assist in developing educational content for physicians and interventional specialists.

Event Planning & Execution

• Plan and coordinate overseas conferences, product launch events, and customer engagement activities.
• Organize event logistics, including venue bookings, decorations, and scheduling, ensuring smooth execution.
• Manage event budgets, ensuring cost control and effective resource utilization.
• Support event promotion, including guest invitations, distributor engagement, and media partnerships.
• Coordinate with international trade shows and medical conferences to maximize brand visibility.

Internal Communication & Coordination

• Facilitate internal communication across departments to ensure efficient execution of marketing initiatives.
• Collect, organize, and manage branding materials and marketing assets in a centralized content repository.
• Support internal training sessions to enhance employees’ understanding of brand messaging and marketing strategies.

Regulatory & Compliance Marketing

• Ensure that all marketing materials comply with regulatory guidelines in different markets.
• Work with the regulatory and clinical teams to align marketing messages with market-specific compliance requirements.

Other Responsibilities

• Complete other tasks assigned by senior management as required.

Job Requirements:

• Bachelor’s degree in Marketing, Advertising, Communications, Journalism, or related fields.
• 2 years above of experience in branding, event planning, public relations, or marketing communications in healthcare industry
• Experience in B2B marketing and distributor-led sales support is preferred.
• Proficient in Microsoft Office (Word, Excel, PowerPoint) and basic design tools (Photoshop, Canva, etc.).

The Supreme HR Advisory Pte. Ltd | 14C7279

Gan Kai Le | R23112683