GoldheartJewelryise evolvinghowaheritagebrandspeakstoanewgenerationofromantics,achieversandself-gifters.
AsMarketingExecutive,Events,youwillsupporttheplanningandexecutionofmarketingactivationsandeventsthatbringourjewellerycollectionsandbrandstoriestolife.
WorkingcloselywiththeMarketingManagerandMarketingExecutive,Events,youwillassistinexecutingbrandeventsandretailactivationsincludingboutiqueevents,mallatriumactivations,corporatestaffsalesandPublicRelationsrelatedevents.Youwillplayanimportantroleinsupportingthecoordinationofeventlogistics,marketingmaterialsandoperationalexecutiontoensuresmoothandsuccessfulon-groundexperiences.
Thisroleisidealforahighlyorganisedandproactiveindividualwhoenjoysworkinginafast-pacedmarketingenvironmentandiseagertogainhands-onexperienceinexperientialmarketingandretailactivations.
Whatyou’llown
Event&ActivationCoordination
Supporttheplanningandcoordinationofmarketingeventsandretailactivationsalignedwithkeycampaigns,productlaunchesandseasonalretailmomentswhichincludes:
- Boutiqueandin-storeevents
- Mallatriumactivations
- Corporateofficestaffsales
- PublicRelationsandmedia-relatedeventsincollaborationwiththeMarketingteam
- Assistincoordinatingeventtimelines,deliverablesandlogisticstoensureprojectsareexecutedsmoothly.
EventExecution&On-GroundSupport
Providehands-onsupportfortheexecutionofbrandeventsandactivations,assistingtheteamwithoperationalandlogisticalcoordinationincluding:
- Supportingeventsetupanddismantling
- Assistingwithprogrammeflowandon-sitecoordination
- ManagingRSVPlistsandguestregistration
- Preparingeventmaterials,productdisplaysandgifting
- Assistingwithon-siteeventmanagementandtroubleshooting
- Ensureeventsareexecutedaccordingtobrandstandardsandtimelines.
BoutiqueMarketing&PromotionalCollaterals
Supportthedevelopmentandcoordinationofmarketingcollateralsforretailpromotionsandactivationswhichincludes:
- AssistinginpreparingartworkbriefsfortheCreativeteam
- Coordinatingproductionofin-storePOSM,eventsignagesandpromotionalmaterials
- Trackingdeliverytimelinesofmarketingcollateralsforboutiquesandevents
- Ensurematerialsaredistributedandimplementedaccuratelyacrossboutiquesandeventlocations.
PublicRelationsEventSupport
AssisttheMarketingteamintheexecutionofPublicRelationsandmedia-relatedeventsaspartofbrandcampaignswhichincludessupporting:
- Mediapreviewsandproductshowcases
- Campaignlaunchevents
- Provideassistancewithguestcoordination,eventlogisticsandon-sitesupportduringPublicRelationsrelatedactivities.
Vendor&LogisticsCoordination
- Supportcoordinationwitheventvendors,productionpartners,venuesandmallmanagementteams.
- Assistinarranginglogistics,installationschedulesandoperationalrequirementstoensuresmootheventsetupsandtimelydeliveryofmaterials.
EventTracking&Reporting
Assistincompilingpost-eventinformationandreportsbysupportingthetrackingof:
- RSVPregistrationsandattendance
- Customerparticipationandengagement
- Giftredemptionandpromotionalactivities
- Provideadministrativesupportinconsolidatingeventreportsanddocumentation.
CompetenciesRequired
- Organisation&Coordination- Strongorganisationalskillswiththeabilitytosupportmultipleeventtimelinesandoperationaltasks.
- Execution&AttentiontoDetail-Carefulanddetail-orientedwhencoordinatingeventmaterials,logisticsandmarketingcollaterals.
- TeamCollaboration-Workswellwithinternalteamsandexternalvendorstosupportsuccessfuleventexecution.
- Adaptability-Abletoworkindynamiceventenvironmentsandrespondeffectivelytooperationalchanges.
- Proactiveness-Demonstratesinitiativeinsupportingtheteamandensuringtasksarecompletedefficiently.
Theportfolioyou’llbuildhere
- Hands-onexperiencesupportingbrandeventsandretailactivationsacrossboutiques,mallsandexternalvenues.
- Exposuretoexperientialmarketingandcampaignactivationswithinaretailenvironment.
- Experienceworkingwithcross-functionalteamsincludingMarketing,Creative,RetailOperationsandMerchandising.
- Practicalknowledgeofeventlogistics,vendorcoordinationandon-groundeventexecution.
Aboutyou
- Preferably1-2yearsofexperienceinmarketing,events,retailactivationsorarelatedfield.Freshgraduateswithrelevantinternshipexperiencemayalsobeconsidered.
- DiplomaorBachelor’sdegreeinMarketing,Communications,EventsManagementorarelatedfield.
- Strongorganisationalandcoordinationskillswiththeabilitytomanagemultipletaskssimultaneously.
- Detail-oriented,proactiveandwillingtosupportoperationalexecutioninafast-pacedenvironment.
- Comfortableworkingon-siteduringeventsandactivations.
- Astronginterestinmarketing,brandactivationsandexperientialevents.
Whatweoffer
- Hands-onexposuretobrandevents,retailactivationsandexperientialmarketing.
- Opportunitiestosupportandlearnfromanexperiencedin-housemarketingteam.
- Practicalexperienceworkingacrossmarketingcampaigns,eventsandretailinitiatives.
- Acollaborativeenvironmentfocusedoncreatingmeaningfulbrandexperiences.