Marketing Executive – E-Commerce (Chinese)

Dr Mark Leong Pte Ltd; Singapore; Presencial; SGD 45 000 - 61 000; Tempo integral

Resumo da oferta

Dr Mark Leong Pte Ltd is seeking a Marketing Executive - E-Commerce (Chinese) to drive channel growth by managing product listings, content, and creator collaborations across TikTok, Shopee and Lazada.

You will connect with Mandarin-speaking creators and consumers, turning viral trends into revenue, and supporting campaigns, livestreams, and performance reporting. Schedule is 5 days, 1:00 PM - 10:00 PM; salary SGD 4,000–5,500 per month.

Qualificações

• Fluency in Mandarin (written and spoken) to connect with creators and consumers.
• Strong familiarity with TikTok Shop, Shopee and Lazada platforms and campaigns.
• Experience creating short-form video content and identifying trends.
• Ability to convert performance metrics into actionable marketing tactics.

Responsabilidades

• Manage product listings, pricing, stock levels and content across key marketplaces.
• Plan, script and produce engaging short-form videos and collaborate with creators.
• Coordinate campaigns, livestreams and promotions to drive sales and brand awareness.
• Track metrics (Views, CTR, CVR, CPC, CPA, AOV, GMV) and prepare weekly/monthly reports.

Conhecimentos

Mandarin fluency

E-commerce platforms

Content creation

Trend forecasting

Data driven

Descrição da oferta de emprego

At Dr Mark Leong Team, we are more than a weight loss company - we are a community united by one mission: to support ladies above 40 to become fitter, stronger, healthier, and more confident as they age.

We understand that losing weight after 40 is different. Changes in metabolism, hormones, muscle mass, lifestyle, and nutrition can make it increasingly difficult to achieve results using the same methods that worked when we were younger.

That is why we focus on helping our community understand their body, nutrition, food choices, movement, and lifestyle - so that weight loss is not simply about seeing a smaller number on the weighing scale, but about building a stronger and healthier body for the years ahead.

Through education, practical nutrition strategies, community support, and technology, we help our members make better choices that can become part of their everyday lives.

Most importantly, we believe transformation is easier when you do not have to do it alone.

We are building a community where women can learn together, progress together, encourage one another, and celebrate every milestone - from losing weight and becoming fitter to gaining strength, confidence, and a better quality of life.

As the Dr Mark Leong community continues to grow across Asia and beyond, we are looking for passionate, energetic, and mission-driven individuals to join our team and help us create meaningful transformation - one woman, one family, and one community at a time.

Position: Marketing Executive - E-Commerce (Chinese)

Role Overview

The Marketing Executive – E-Commerce will drive channel growth by managing product listings, producing trending content, coordinating creator collaborations and running high-converting campaigns across platforms such as TikTok, Shopee and Lazada.

We are looking for an e-commerce enthusiast who deeply understands online culture, speaks fluent Mandarin to connect with native creators and consumers and knows how to turn viral trends into sustainable revenue.

Key Responsibilities

1. eCommerce Shop Operations

• Manage and maintain product listings, pricing, stock levels and product detail pages across key marketplaces.
• Optimize product visuals, titles, and descriptions to maximize store conversion rates.
• Monitor daily store performance, tracking metrics and identifying trending SKUs.

2. Content Creation & Video Production

• Plan, script and produce high-converting short-form videos (e.g. TikTok) featuring product demos, lifestyle clips, and trending formats.
• Collaborate with internal teams and external creators to generate engaging content that aligns with brand direction.
• Stay ahead of social media trends, viral sounds, video formats, and emerging platform features.

3. Campaign Execution & Social Commerce

• Assist in planning and executing marketplace campaigns (e.g., Mega Sales, double-digit sales events, weekly deals, vouchers).
• Coordinate with fulfilment and customer ops teams to ensure a seamless post-purchase customer experience.
• Support livestream setup and execution, including content planning, product staging and talking points.

4. Analytics & Performance Tracking

• Track, analyze and optimize key metrics including Views, CTR, CVR, CPC, CPA, AOV, and Sales/GMV.
• Prepare structured weekly and monthly shop performance reports.
• Proactively recommend improvements in content hooks, pricing strategies, and campaign execution.

Requirements

• Language Proficiency: Fluency in spoken and written Chinese (Mandarin) is required to communicate effectively with Chinese-speaking creators/KOLs, review localized content and manage cross-border operational partners.
• eCommerce Expertise: Strong familiarity with TikTok Shop, Shopee and Lazada platforms and campaign operations.
• Content & Trend Savvy: Proven track record or strong interest in short-form video creation and trend forecasting.
• Data-Driven Mindset: Ability to translate performance metrics into actionable marketing tactics.
• Work Schedule: 5 days, 1:00 PM - 10:00 PM
• Salary Range: SGD $4,000 - SGD $5,500 per month (commensurate with experience)