Marketing Executive

CORDLIFE GROUP LIMITED; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A healthcare marketing firm in Singapore is seeking a Marketing Specialist with at least 3 years of experience in digital and social media marketing. The candidate will manage integrated marketing campaigns, plan B2C events, and mentor junior team members. Strong communication skills and the ability to work independently are essential. This role offers a dynamic and result-driven environment.

Qualifications

• At least 3 years’ experience in digital and social media marketing.
• Experience in mentoring junior team members is advantageous.
• Able to work independently and as an effective team player.

Responsibilities

• Manage marketing documentation and budgets.
• Conceptualize and execute integrated marketing campaigns.
• Strategize and manage tactical and digital marketing campaigns.
• Create content for marketing automation and social media platforms.
• Develop marketing collaterals.
• Plan and execute B2C events.
• Manage client loyalty and referral programs.
• Identify and secure relationships with key partners.
• Maintain Cordlife’s website and social media channels.
• Guide and mentor new and junior team members.

Skills

Digital and social media marketing

Events management

Analytical skills

Communication skills

Mentoring

Education

Diploma or Degree

Job description

Job Description & Requirements

Description

Diploma or Degree with at least 3 years’ experience in digital and social media marketing, events management, partner management, and traditional marketing.

Strong communication and analytical skills.

Experience in mentoring junior team members is advantageous.

Able to work independently and as an effective team player.

Highly motivated, dynamic, resourceful, and results-driven.

Responsibilities

• Manage marketing documentation and budgets.
• Conceptualize and execute integrated marketing campaigns to drive acquisition, retention, and referrals, including post-campaign analysis.
• Strategize and manage tactical and digital marketing campaigns to optimize performance and budgets.
• Create content for marketing automation, advertorials/editorials, digital ads, and social media platforms.
• Develop marketing collaterals.
• Plan and execute B2C events.
• Manage client loyalty and referral programs.
• Identify and secure relationships with key partners for lead generation and sponsorship opportunities.
• Build effective relationships with internal stakeholders, external partners, agencies, and vendors.
• Maintain Cordlife’s website and social media channels.
• Oversee and ensure timely delivery of marketing administrative tasks.
• Guide and mentor new and junior team members.