Marketing Execuitve

PU TIEN RESTAURANT PTE LTD; Singapore; On-site; SGD 36,000 - 48,000; Full time

Job summary

A leading restaurant seeks a Marketing Executive to manage and adapt marketing materials for regional markets. The role involves monitoring sales performance and maintaining marketing programs, requiring a Diploma or Degree in a related field and relevant industry experience. The ideal candidate is proficient in Microsoft Office, has excellent communication skills, and can handle multiple projects effectively.

Qualifications

• 1 to 3 years of relevant marketing experience, preferably in the service or F&B industry.
• Proficient in English and Mandarin to liaise with stakeholders.
• Strong project management skills and able to meet tight deadlines.

Responsibilities

• Review, translate, and copy-edit marketing materials.
• Coordinate printing and delivery of marketing materials.
• Monitor campaign sales performance daily.

Skills

Market Research

Data Analysis

Project Management

Interpersonal Skills

Communication Skills

Education

Diploma or Degree in Marketing

Diploma or Degree in Business Administration

Diploma or Degree in Mass Communication

Tools

Microsoft Office

Adobe Creative Suite

Google Analytics

Power BI

Job description

Job Description:

• Review, translate and copy-edit marketing concept materials provided by External Consulting Agency.

• Review and vet marketing material adaptations for regional markets.

• Coordinate printing and delivery of marketing materials to outlets.

• Brief outlet frontline staff on campaign mechanics and marketing material functions.

• Communicate marketing campaign to external stakeholders to help with promotional exposure/advertising on their platforms.

• Investigate and evaluate possible cause(s) of poor sales or service performance.

• Monitor campaign sales performance on daily basis.

• Maintain membership programme and upkeep the backend portal system.

• Prepare marketing materials for campaigns.

• Review all marketing materials submitted by the Franchise partners prior to publication/production.

• Monitor outlet performance rating on external platforms weekly.

Job Requirement:

• Diploma or Degree in Marketing, Business Administration, Mass Communication, or a related field

• 1 to 3 years of relevant marketing experience, preferably in the service or F&B industry

• Hands-on experience in market research and data analysis within the service or F&B sectors

• Familiar with both online and offline media platforms, including advertising requirements and formats

• Proficient in Microsoft Office (Word, Excel, PowerPoint); knowledge of Adobe Creative Suite is a plus

• Experience with data analytics tools such as Google Analytics or Power BI is an advantage

• Able to work effectively both independently and as part of a team

• Strong project management skills; able to handle multiple projects and meet tight deadlines

• Excellent interpersonal and communication skills for collaboration with internal teams and external vendors

• Proficiency in English and Mandarin (to liaise with English and Mandarin-speaking stakeholders).

• Preferred candidates with short notice period.