Marketing Exec / Senior Exec - Brand Communications & SEO

BITSMEDIA PTE. LTD.; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A leading company in digital content is seeking a Marketing Executive/Senior Executive to enhance brand communications and SEO efforts. The ideal candidate will possess strong copywriting skills and a firm grasp of digital content strategies that resonate with a diverse audience. Responsibilities include creating compelling content, managing editorial calendars, and implementing SEO practices. Ideal for individuals passionate about brand development within the lifestyle and tech sectors.

Qualifications

• 1-2 years of experience in content creation, digital marketing, or communications.
• Proven ability to write and edit long-form content with excellent command of English.
• Interest in B2C marketing and brand development.

Responsibilities

• Develop high-quality written content including articles, blogs, and newsletters.
• Implement SEO best practices and manage an editorial calendar.
• Collaborate with internal teams on campaign development.

Skills

Copywriting

Communication

Content Creation

SEO Knowledge

Education

Diploma/Bachelor’s Degree in Marketing, Communications or a related field

Tools

Google Analytics

WordPress

SEMrush

Job description

About the job

The Marketing Executive/Senior Executive (Brand Communications & SEO) will support the development and execution of content and branding strategies that strengthen Muslim Pro’s digital presence and brand voice globally. This role is ideal for someone with a strong command of language, an analytical approach to content performance, and a keen eye for storytelling that resonates with diverse audiences.

Key Responsibilities

• Excellent copywriting skills to develop high-quality written content including articles, blogs, press releases, website copy and newsletters that reflect Muslim Pro’s brand values and resonate with our global Muslim audience.
• Create and manage an editorial calendar aligned with brand campaigns, religious events, and seasonal initiatives
• Maintain and update website content, working closely with design and tech teams to ensure optimal user experience.
• Implement SEO best practices across content assets, including keyword research, metadata optimization, SERP analysis and content performance tracking
• Support PR and media outreach efforts with consistent and on-brand messaging
• Collaborate with internal teams on campaign development and brand messaging.
• Contribute to app content strategy including in-app notifications and user communications.
• Stay up-to-date with digital content trends, SEO best practices, and cultural sensitivities relevant to our global Muslim audience

Qualifications

• Diploma/Bachelor’s Degree in Marketing, Communications or a related field.
• Minimum 1 – 2 years of experience in content creation, digital marketing or communications.
• Proven ability to write and edit long-form content with excellent command of English.
• Experience with website CMS (e.g., WordPress). Basic web design and HTML knowledge is an advantage.
• Working knowledge of SEO tools (Google Analytics, Search Console, SEMrush, etc.) and techniques
• Interest in B2C marketing and brand development within lifestyle, tech, or cultural platforms.
• Excellent communication, time management, and interpersonal skills.