MARKETING DIRECTOR

Borr Drilling; Singapore; On-site; SGD 90,000 - 150,000; Full time

Job summary

A leading company in the drilling sector is seeking a Marketing Director to lead their marketing efforts. The role involves overseeing the marketing department, developing strategies, managing campaigns, and collaborating with sales to optimize market presence. Ideal candidates will bring strong leadership skills, marketing expertise, and the ability to drive successful campaigns.

Qualifications

• Experience in marketing and leading a team.
• Proven success in executing marketing campaigns.
• Excellent communication skills, both written and verbal.

Responsibilities

• Oversee and direct the marketing department and strategy.
• Research market demand and competitors.
• Develop and manage advertising campaigns.

Skills

Time Management

Copywriting

Attention to Detail

Project Management

Interpersonal Skills

Tools

Microsoft Word

Microsoft Excel

Microsoft Outlook

Job description

Marketing Director Responsibilities:

• Overseeing marketing department.
• Evaluating and developing our marketing strategy and marketing plan.
• Planning, directing, and coordinating marketing efforts.
• Communicating the marketing plan.
• Researching demand for our products and services.
• Competitor research.
• Working with sales department to develop pricing strategies to maximize profits and market share while balancing customer satisfaction.
• Identifying potential customers.
• Developing promotions with advertising managers.
• Understanding and developing budgets and finance, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.
• Compiling lists describing our offerings.
• Developing and managing advertising campaigns.
• Building brand awareness and positioning.
• Supporting sales and lead generation efforts.
• Coordinating marketing projects from start to finish.
• Organizing company conferences, trade shows, and major events.
• Overseeing social media marketing strategy and content marketing.

Marketing Director Requirements:

• Experience in marketing and running a marketing team.
• Proven marketing campaign experience.
• Effective time management skills and the ability to multitask.
• Strong copywriting skills.
• Attention to detail.
• Proven ability to manage budgets.
• Professional and proactive work ethic.
• High competence in project and stakeholder management.
• Excellent interpersonal, written and oral communication skills.
• Experience with digital marketing forms such as social media marketing and content marketing.
• Competency in Microsoft applications including Word, Excel, and Outlook.