Marketing Communications Manager (Conrad Singapore Orchard)

Hilton Worldwide, Inc.; Singapore; On-site; USD 60,000 - 100,000; Full time

Job summary

An established industry player in hospitality is looking for a Marketing Communications Manager to elevate brand visibility and drive engagement. This dynamic role involves crafting integrated marketing strategies, overseeing content creation, and managing campaigns across digital and traditional channels. The ideal candidate will have a strong background in hospitality marketing, with a focus on data-driven decision-making and creative execution. Join a team dedicated to delivering exceptional guest experiences and making a significant impact in the world of travel and hospitality. This is an exciting opportunity for a strategic thinker who thrives in a collaborative environment and is passionate about marketing excellence.

Qualifications

• 7+ years of integrated marketing experience in hospitality or luxury goods.
• Proficient in digital marketing and social media management.

Responsibilities

• Lead planning and execution of marketing campaigns across various platforms.
• Manage and mentor a team to ensure effective marketing execution.

Skills

Integrated Marketing

Digital Marketing

Content Creation

Social Media Management

Email Marketing

Website Management

Strategic Thinking

Problem-Solving

Communication Skills

Leadership Skills

Education

Bachelor's degree in Marketing

Tools

Marketing Software

Job description

With thousands of hotels in over 100 countries and territories, Hilton offers countless opportunities to delight. From an open door to a welcoming smile and an exceptional experience, we offer the millions of travellers who stay with us every year a welcome they will never forget.

In addition to our flagship brand, Hilton Hotels & Resorts, the family of brands includes Waldorf Astoria, LXR, Conrad, Canopy, Curio Collection, DoubleTree, Hilton Garden Inn, Hampton and many others.

If you appreciate the impact global travel can have on the world, you may be just the person we are looking for to work as a Hilton Team Member. Because it’s with Hilton where we never forget the reason we're here: to delight our guests, Team Members, and owners alike.

As Marketing Communications Manager at Conrad Singapore Orchard, you will drive the development and execution of integrated marketing and communications strategies across all key verticals—Rooms, Meetings & Events (M&E), and Food & Beverage (F&B). Working closely with the Director of Marketing Communications and leading a team of Assistant Marketing Communications Managers, you will be responsible for delivering impactful, data-driven campaigns that enhance brand visibility, drive engagement, and support revenue goals. This role is hands-on and performance-focused, requiring a strategic mindset, creative oversight, and strong attention to execution across multiple channels.

What will I be doing?

Specifically, as Marketing Communications Manager you will perform the following tasks to the highest standards:

• Integrated Marketing & Campaign Management: You will lead the planning and execution of marketing campaigns across digital, social, email, and traditional platforms, ensuring alignment with the hotel’s brand positioning and commercial objectives. From concept development to asset creation and rollout, you will manage the end-to-end process, collaborating with internal teams and creative partners to ensure timely and high-quality delivery. Campaign performance tracking will be central to your approach, using data-driven insights to assess impact, optimise strategies, and maximise return on investment.
• Content, Channels & Multimedia: You will oversee the hotel’s presence across all owned and third-party platforms—including the website, social media, email communications, and OTAs—ensuring consistent messaging and adherence to brand standards. You will manage the creation of engaging content and coordinate the production of multimedia assets, including photography, videography, and digital materials, to effectively showcase the hotel’s unique offerings and elevate guest engagement. Cohesive, story-driven content across all channels is essential to this role.
• Brand Messaging, Communications & Media Relations: Supporting the development and execution of communications plans, you will help shape narratives that reinforce the hotel’s positioning across both local and international media. Working with the Director of Marketing Communications, you will ensure the timely development and distribution of press materials, sales tools, and marketing collateral, while also managing engagements to drive earned media value and positive brand visibility.
• Budgeting & Reporting: Budget management and reporting will form part of your responsibilities, including expense tracking, preparation of performance reports, and analysis of campaign effectiveness to inform future planning. Market and competitor intelligence will also support your ability to identify opportunities and guide strategy.
• Team Leadership and Collaboration: You will manage and mentor the Assistant Marketing Communications Managers, providing clear direction, coaching, and support to ensure effective execution of marketing priorities. In collaboration with the Director of Marketing Communications, you will shape the hotel’s marketing direction, foster a high-performing and creative team culture, and ensure cohesive cross-functional collaboration with key stakeholders, including Sales, Revenue, and Operations.
• Stakeholder, Partnership & Guest Communications: You will maintain productive relationships with external partners to create joint promotional opportunities and enhance reach. You will also support the development of guest communications and CRM content, ensuring alignment with marketing campaigns while upholding brand standards.
• Crisis Communications & Compliance: You will assist the Director in safeguarding brand reputation through crisis communication support, preparation of key messages, and coordination with relevant stakeholders. You will also ensure marketing content complies with legal and brand requirements, including adherence to data privacy regulations and content approval processes.
• Other Duties As Assigned: Carry out any other reasonable tasks or duties assigned by Director of Marketing Communications or management.

What are we looking for?

A Marketing Communications Manager serving Hilton Brands is always working on behalf of our Guests and working with other Team Members. To successfully fill this role, you should maintain the attitude, behaviours, skills, and values that follow:

• 7+ years of successful integrated marketing experience in hospitality, travel, or luxury goods.
• Proficient in digital marketing, content creation, social media management, email marketing, and website management.
• Strategic thinker with strong problem-solving skills and data-driven approach.
• Excellent written and verbal communication skills, with ability to create compelling content and communicate effectively.
• Collaborative mindset, able to work with cross-functional teams and external agencies.
• Proactive and self-motivated with strong attention to detail and ability to meet deadlines.
• Up-to-date knowledge of marketing trends, technologies, and best practices.
• Tech-literate with design abilities and proficiency in relevant software.
• Strong leadership skills, able to provide direction and coaching.
• Bachelor's degree in marketing or equivalent experience.

What will it be like to work for Hilton?

Hilton is the leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For nearly a century, Hilton has offered business and leisure travelers the finest in accommodations, service, amenities and value. Hilton is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Our vision “to fill the earth with the light and warmth of hospitality” unites us as a team to create remarkable hospitality experiences around the world every day. And, our amazing Team Members are at the heart of it all!