Marketing Communications Executive

WhiteLabel PR Pte Ltd; Singapore; On-site; SGD 80,000 - 100,000; Full time

Job summary

A dynamic public relations firm in Singapore is seeking a talented individual to develop innovative PR strategies, manage media relations, and oversee content creation. The ideal candidate has exceptional communication skills, a deep understanding of the media landscape in Singapore, and proficiency in digital marketing tools. This role offers an opportunity to enhance brand visibility and impact through effective strategic planning.

Qualifications

• Exceptional communication skills in English; Mandarin proficiency is a strong plus.
• Deep understanding of Singapore’s media ecosystem.
• Demonstrated capability in managing successful media relations.

Responsibilities

• Develop and execute innovative PR strategies.
• Build and nurture strong media and influencer relationships.
• Track, analyze, and present campaign results.

Skills

Exceptional verbal and written communication skills

Understanding of media ecosystem in Singapore

Capability in developing strategic content

Proficiency in Microsoft Office

Familiarity with analytics and digital marketing tools

Education

Degree in Communications, Journalism, Marketing or relevant discipline

Job description

Overview

• Strategic Communications Planning: Develop and execute innovative PR strategies tailored to diverse clients, aligning closely with business objectives and audience insights.
• Media Relations Excellence: Build and nurture strong media and influencer relationships, proactively pitching stories and managing inquiries to enhance brand visibility.
• Digital & Content Leadership: Oversee the creation and curation of impactful content across traditional and digital platforms, optimizing engagement through analytics-driven insights.
• Performance Analytics: Track, analyze, and present campaign results, offering actionable recommendations to continuously refine and improve strategies.

Requirements

• Exceptional verbal and written communication skills in English; Mandarin proficiency is a strong plus.
• Deep understanding of Singapore’s media ecosystem, including traditional, digital, and social platforms.
• Demonstrated capability in developing strategic content and managing successful media relations.
• Proficiency in Microsoft Office and familiarity with analytics and digital marketing tools.
• Degree in Communications, Journalism, Marketing, or a relevant discipline is a bonus.