Marketing Assistant Manager

TRIBECAR PTE. LTD.; Singapore; On-site; SGD 50,000 - 70,000; Full time

Job summary

A leading company in the automotive sector is seeking an Assistant Marketing Manager to support the marketing team in developing and executing marketing strategies. This role encompasses diverse tasks such as market research, campaign development, content creation, and performance analysis, making it essential for driving customer engagement and conversions.

Qualifications

• Preferred Bachelor's Degree in Marketing, Communications or related field.
• Strong organizational and time management skills.
• Excellent verbal, written, communication and presentation skills.

Responsibilities

• Plan and execute marketing campaigns to attract visitors and convert leads.
• Manage brand marketing budgets and ensure effective budget utilization.
• Collaborate with sales/BD teams for lead conversion insights.

Skills

Organizational skills

Time management skills

Digital marketing knowledge

Communication skills

Presentation skills

Education

Bachelor’s Degree in Marketing

Bachelor’s Degree in Communications

Tools

Microsoft Office

Job description

The role of the Assistant Marketing Manager is to support the marketing team in developing and implementing marketing strategies and campaigns. This role involves a variety of tasks, including market research, campaign development, content creation, and performance analysis

Responsibilities:

• Plan and execute campaigns to attract visitors, generate leads and nurture them to conversion.
• Leverage internal & external resources to develop, manage and effectively track & account for campaign timelines & marketing campaigns from kick-off to execution.
• Key programs include - Customer Engagement, Retention, Referrals and Conversions.
• Report, review and optimize marketing campaigns to improve media page traffic and visitor conversion.
• Manage and track brand marketing budgets and ensure effective budget utilization.
• Partner with sales / BD teams to have joint accountability for conversion metrics, facilitate feedback on lead conversion and customer insights.
• Listen, monitor, ensure social media queries are managed promptly and the platform remains active /relevant to customers.

Requirements:

• Bachelor’s Degree in Marketing, Communications or a related field is preferred
• Excellent organizational and time management skills
• Strong understanding of digital marketing and analytics tools
• Excellent verbal, written, communication and presentation skills
• Proficiency in Microsoft Office
• Firm grasp on various marketing platforms, channels, and best practices, including social, digital, and email marketing A people person and team player