Marketing and Content Strategist

EXPLORER ACADEMY LEARNING GROUP PTE. LTD.; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading company in the education sector seeks a dynamic Marketing and Content Strategist to enhance brand visibility and engagement through innovative social media strategies. You will be responsible for managing content production and analytics, ensuring brand consistency across various platforms. The role requires a creative individual with proven experience in social media management and a robust portfolio showcasing past work. This position offers a flexible work arrangement and competitive remuneration.

Benefits

Flexi-time arrangement

Qualifications

• Minimum 2-3 years of experience in content and creative strategy.
• Proven experience as a Social Media Content Creator with a relevant portfolio.
• Strong understanding of social media platforms and trends.

Responsibilities

• Develop and implement creative social media strategies.
• Manage creative copies for paid digital ad campaigns.
• Monitor and analyze social media performance.

Skills

Content creation

Social media management

Data analysis

Creativity

Multitasking

Tools

Adobe Creative Suite

Job description

Marketing and Content Strategist

Job Description:

• Develop and implement creative and engaging social media strategies for platforms such as Instagram, tiktok and facebook to increase brand awareness and drive customer engagement.
• Manage the creative copies of our paid digital ads campaigns, including Instagram Ads, Facebook Ads, to increase website traffic and conversions.
• Monitor, track, analyze and report on performance on social media platforms and make recommendation for improvement.
• Manage the end-to-end video production of content from capturing footage to editing, This includes planning, scripting, filming, editing, and posting content.
• Ensure brand consistency across all digital touchpoints
• Keep up-to-date with current trends, pop culture, and the digital media landscape to ensure our content is relevant and engaging.

Requirement:

• Minimum 2-3 years of experience in developing and executing content and creative strategy.
• Proven experience as a Social Media Content Creator or in a similar role, with a portfolio showcasing creative content creation and execution skills.
• Experience in content management and development for digital platforms such as Instagram, Facebook and TikTok.
• Proficient in Adobe Creative Suite (ai, psd, ae, indd, etc)
• Strong understanding of social media platforms, social media management tools, algorithms, and trends
• Ability in analyzing data to optimize content performance across the platforms, and ensuring it is align to the business objectives.
• Ability to stay up-to-date with current trends, pop culture, and the digital media landscape
• Good team player with excellent interpersonal skills
• Strong multitasking and analytical skills.

Details

• Onsite role based in Singapore
• Flexi-time arrangement
• Remuneration: $3000 - $4000