Marketing Analytics Lecturer — Data-Driven Strategy

Singapore Institute of Management Pte Ltd

Singapore

On-site

SGD 83,000 - 124,000

Part time

14 days+

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Job summary

Singapore Institute of Management (SIM) invites applications for a teaching role in Marketing Analytics. The course focuses on data-driven marketing strategies, using analytics to derive insights from consumer behavior and quantify ROI.

Lectures are conducted weekly for 9 weeks, with additional time for assessments and feedback. The candidate should hold a Master’s degree or professional qualification, have teaching experience at the tertiary level, and be able to deliver engaging sessions

Qualifications

Master's degree or professional qualification in a relevant discipline.
5 years of relevant work experience will be an added advantage.
At least 2 years of relevant teaching experience at the tertiary level would be a plus.
Must be available to conduct a weekly 3-hour lecture for a period of 9 weeks.
Must be available to teach classes during the weekday or Saturday between 8.30AM and 6.30PM and/or weekday evenings from 7pm - 10pm.
Must be able to handle sizeable class, grade assessments and provide constructive feedback to students within a given timeline.

Responsibilities

Deliver lectures on marketing analytics and data-driven marketing.
Analyse student performance and provide timely feedback.
Coordinate with course coordinator and SIM GE team for assessments and scheduling.
Support students in applying data-driven insights to marketing strategy.