Marketing & Admin Executive

Strategic Marketing (S) Pte Ltd; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A marketing firm is seeking a Marketing & Admin Executive in Singapore to support marketing operations in retail, trade, and digital platforms. Responsibilities include managing product portfolios, supporting marketing activities, and coordinating digital campaigns. Ideal candidates should have a Bachelor's degree in a related field and at least 2 years of experience in marketing or product marketing.

Qualifications

• Minimum 2 years of experience in marketing or product marketing in a related industry.
• Proficient in MS Office applications (Word, Excel, PPT, Outlook).
• Ability to develop go-to-market strategies.

Responsibilities

• Assist in managing product portfolio and market research.
• Coordinate and manage point of sale materials.
• Support digital campaign planning and execution.

Skills

MS Office

Product marketing

Creative thinking

Attention to detail

Education

Bachelor's in Marketing, Mass Communications, Media or similar

Job description

We are looking for an enthusiastic and organised Marketing & Admin Executive to support our marketing operations across retail, trade and digital platforms. This role works closely with the Senior Marketing Manager to assist with day-to-day marketing support functions, and execution of marketing activities, campaigns, managing of marketing materials and coordination of product-related tasks.

Roles and Responsibilities

Assist in managing product portfolio

· Assist the Senior Marketing Manager with the product portfolio

· Compilation of market research data, competitors’ information (activities, products, pricing, promotions) and suppliers’ information to support product and marketing decisions.

· Perform product functionality and quality tests for new products with the relevant departments

· Handling product certification processes and ensure compliance in all product claims and marketing content

· Maintain marketing calendars, campaign trackers, reports.

· Develop GTM strategies together with the Senior Marketing Manager to enhance product awareness and drive sales, aligning to market needs

Execution of Marketing Communication

· Work closely with Graphic Designers to develop and localise content for product packaging, product bulletins, POSM and support in product photoshoots and videos creation

· Coordinate and manage POS materials, in-store displays and merchandising needs

· Assist in planning and executing digital campaigns across digital platforms

· Support content creation and scheduling for social media platforms

· Support co-branded marketing campaigns and collaborations with external brands of platform

Marketing Administrative Matters

· Coordinate with internal department on shipments

· Other administration support (Invoicing, payments etc)

Carry out any other tasks or duties assigned by immediate superior

Requirements

· Bachelors in Marketing, Mass Communications, Media or similar preferred

· Experience as a marketer or in product marketing for a minimum of 2 years in a related industry (e.g. electronics or FMCG)

· Proficient in using MS office applications (Word, Excel, PPT, Outlook)

· Creative and meticulous

· Willing to work on a broad spectrum of products / scope