Marcom Manager (Two-year contract)

Siemens Mobility; Singapore; Hybrid; SGD 80,000 - 100,000; Full time

Job summary

A leading technology company in Singapore is looking for a Marketing Communications Manager to enhance demand generation through innovative strategies. The ideal candidate should have a Bachelor’s degree and at least 6 years of experience in B2B marketing, particularly in automation or software. This role offers flexible and hybrid working models along with competitive remuneration, fostering a collaborative and inclusive culture.

Benefits

Flexible and hybrid working models

Attractive remuneration package

Personalized insurance and wellness options

Qualifications

• Minimum 6 years of B2B integrated marketing experience in automation or software industries.
• Experience in creating targeted content is advantageous.
• Strong teamwork ethos.

Responsibilities

• Develop and execute multi-touch demand generation campaigns.
• Manage marketing activities calendar and budget.
• Foster customer engagement through newsletters and webinars.

Skills

Project management skills

Content creation

Copywriting proficiency

Social media delivery

Marketing automation knowledge

Education

Bachelor’s degree in marketing or communications

Tools

Eloqua marketing automation platform

Job description

Marcom Manager – Digital Industries

We are seeking a dynamic and performance-oriented Marketing Communications Manager to join our dedicated Siemens team. In this pivotal role, you will play a key part in defining Siemens' Digital Industries demand generation activities, fueling our organic growth with innovative marketing strategies. If you are a visionary, creative, strategic, and energetic communicator, we invite you to connect with us.

How can your marketing strategies make a difference?

• Develop a compelling annual Marcom plan aligned with local business growth objectives.
• Plan and execute integrated, multi-touch demand generation campaigns and programs to drive awareness and generate high-quality leads, including managing events, social media thought leadership, and Marcom administrative functions.
• Foster meaningful connections through customer meetings, engaging newsletters, and webinars.
• Lead initiatives to measure and improve demand generation campaign performance.
• Implement efficient lead follow-up processes to maximize ROI.
• Oversee the Marcom activities calendar, including budget management.
• Coordinate with vendors and agencies to create localized marketing assets that resonate with target audiences.

Requirements & Qualifications

• Bachelor’s degree in marketing, communications, or a relevant field (preferred).
• Minimum 6 years of B2B integrated marketing experience in automation or software industries.
• Strong project management skills and teamwork ethos.
• Experience in creating targeted content is advantageous.
• Proficiency in copywriting and delivering content across social media platforms.
• Proficiency in Eloqua marketing automation platform.

In return, we offer:

• Flexible and hybrid working models supporting work-life balance.
• An attractive remuneration package.
• Siemens Flexible Benefits Program for personalized insurance and wellness options.
• Opportunities for personal and professional growth.
• Collaborative and encouraging colleagues.
• An inclusive, open-minded culture within a global company like Siemens.

Join our team to gain the latest knowledge and independence for autonomous action, becoming a trusted partner in customer relationships.

This is what happens after you apply:

1. CV Screening
2. Discussion with our recruiter about your motivation and experience
3. 1-3 Business Interviews
4. Offer

Want to learn more about us?

Siemens Digital Industries leads in industrial automation and digitalization, driving innovation and efficiency in both discrete and process industries. We shape the future of sales through outstanding consultation and innovative solutions, pushing boundaries to help our customers exceed expectations.

We are an equal opportunity employer committed to diversity. We provide reasonable accommodations for individuals with disabilities during the application and interview process. Please contact us for assistance.

www.siemens.com/careers - Learn more about careers at Siemens.

FAQ - Find answers about the application process.