Manager, Wholesale (Analytics & B2B Sales)

Responsibilities

• Product forecast and analysis (sell-in and sell-out) with actionable recommendations for wholesale customers and B2B projects
• Account management on B2B projects / non-regular sales channels to achieve profitable and sustainable market growth
• Category strategy planning aligning with brand strategy and commercial ambition
• Guardian of wholesale data and to work closely with relevant stakeholders to enable data visibility, integrity, and effective business application

Product Analytics

• Tailor assortment recommendations to wholesale / B2B partners based on planned Customer Open-To-Buy (OTB) framework according to customer segmentation, brand priorities, and category growth plans
• Present product analysis and insights to customers in business reviews and provide recommendations in terms of sell-in and sell-out strategies
• Provide sales line recommendations to key account managers based on sales data and consumer trends
• Analyze and monitor consumer and seasonal demand, category trends, and competitor assortment on the account’s platform, and identify gaps in current assortment
• Work with the brand team on product strategy to ensure channel buys are optimized considering the category growth ambitions
• Establish and maintain customer sell-through and inventory reporting, conducting quantitative product and sales analysis
• Support the development of Key Account Plans and ensure quarterly reviews are properly conducted using data and insights from customer sell-through reports
• Collaborate with Wholesale lead, brand, and finance functions to maximize sales and profitability across all business segments

B2B/Special Projects

• Apply effective sales strategies, policies, and best practices to drive B2B project net sales ambitions
• Prepare business plans and execute commercial strategies to ensure success of B2B/Special Projects
• Ensure follow-up on B2B/Special projects from planning, pitching, production to delivery for full customer satisfaction
• Develop sell-in & sell-out plan strategies for specific B2B customers
• Build strong relationships with key contacts in B2B accounts and projects to position adidas as the 'preferred brand'
• Conduct meetings and business reviews with B2B/Special project customers and internal stakeholders to drive business growth

Professional Background/Experience

• Minimum 5 years of buying and merchandising experience
• Experience in sales roles is an advantage
• Demonstrated leadership experience
• Exposure to sports, marketing, account marketing, consumer goods, fashion, or retail sectors

Industry

Preferably in FMCG, technology, consumer goods, or digital backgrounds

Education

University degree from a reputable institution

IT Skills

• Outlook: Basic
• Word: Advanced
• Excel: Advanced / Expert
• PowerPoint: Advanced
• PBI: Intermediate

Language Skills

• English: Advanced
• Local Language: Fluent

adidas celebrates diversity, supports inclusiveness, and encourages individual expression in our workplace. We do not tolerate harassment or discrimination toward any applicants or employees. We are an equal opportunity employer.