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Manager- Marketing and Community Engagement

Qrata

Singapore

On-site

SGD 60,000 - 90,000

Full time

7 days ago
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Job summary

A dynamic company is seeking a Manager for Marketing and Community Engagement to lead efforts in content marketing and community building. This role involves developing and executing marketing strategies targeting both consultants and clients, while fostering engagement through digital channels. The ideal candidate should possess strong communication skills, a creative mindset, and a track record in content and digital marketing, driving initiatives that contribute to community growth and brand building.

Qualifications

  • Excellent writing and communication skills.
  • Creative thinking and urgency in execution.
  • Strong interpersonal skills for stakeholder management.

Responsibilities

  • Craft and drive campaigns to scale the community of consultants.
  • Develop and execute a content marketing strategy focused on community engagement.
  • Monitor marketing performance and refine strategies based on results.

Skills

Content Marketing
Digital Marketing
Social Media Marketing

Job description

Manager- Marketing and Community Engagement
    We are looking for someone to lead our Content Marketing and Community Engagement efforts. We are looking to scale our freelancer community to more skill areas and in newer geographies and are lookingfor a smart marketing professional to build this community leveraging a range of digital channels. In parallel, Flexing It is also focused on providing a community to its consultants and this role would involvedriving our engagement initiatives as well. This individual would work closely with the founder and senior team to set up a strong growth acquisition channel via content and building strong narratives viathe community.The Key Responsibilities For This Role Include Crafting and driving campaigns to scale Flexing Its community of consultants Identifying the target skills (e.g., new technology areas, analytics)and geographies (e.g., Singapore, Vietnam) Thinking through channels and planning campaigns - both paid and non paid Overseeing implementation of the campaigns and tweaking as needed Coordinating with the Tech and product team to ensure SEO and organic search isoptimised Developing and driving a content marketing strategy with our community at the centre Working with the senior team to develop the focus content themes for the year and planning out formats (e.g., blogs, case studies, stories)/channels (social media, others) Developing a strategy for engaging with our consultant community on a regular basis to help them build their brands better and exhibit thought leadership, get a pipeline of user generated content that will be helpful for other members of the community Coordinating the marketing and amplification for Flexing Its branded research and data-backed publications Building relationships and managing the interaction with press and media Tracking overall marketing performance on a regular basis and working with the senior team to refine the strategies from time to timeSkills neededGiven that we expect Content Marketing - to both consultants and clients/enterprises to be an integral strategy, the candidate must have excellent writing and communication skills.We are also looking for a team member who is creative and identifies new ideas using basic principle thinking. Given that we are targeting accelerated growth especially over the next couple of years, urgency, ownership for results, and collaboration are must haves.This role will own several key business goals for Flexing It and hence the thinking, implementation of campaigns/strategies and analysis and results will be critical. You will be required to work with a variety of internal and external stakeholders and strong communication and interpersonal skills is a must. Skills:- Content Marketing, Digital Marketing and Social Media Marketing (SMM),
  • Job Tags community engagement, corporate communication
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