Manager, Communications (Digital Media)

Temasek Foundation; Singapore; On-site; SGD 60,000 - 80,000; Full time

Job summary

A leading organization in Singapore is seeking a Manager for Communications (Digital Media) to promote brand awareness through strategic digital communications. The ideal candidate will have a background in communications, proven marketing skills, and experience with content creation across various digital platforms. This role involves collaborating with internal teams and creative professionals to craft engaging narratives that resonate with target audiences while effectively managing publicity budgets.

Qualifications

• Minimum of 2 to 4 years relevant experience in social media agencies or public sector.
• Experience with TikTok, Instagram, FB, LinkedIn content creation.
• Proven track record in developing successful marketing campaigns.

Responsibilities

• Assist in brand and digital communications strategy development.
• Develop tactics and implement integrated communications plans.
• Measure impact and effectiveness of communications initiatives.

Skills

Communication

Content Creation

Project Management

Digital Marketing

Education

Bachelor's degree in communications or related field

Job description

Temasek Foundation (TF) supports a diverse range of programmes that connects people, uplifts communities, protects our planet and advances capabilities in Singapore, Asia and beyond. Temasek Foundation’s programmes, made possible through philanthropic endowments gifted by Temasek, strive towards achieving positive outcomes for individuals and communities now, and for generations to come.

The Manager, Communications (Digital Media), is responsible for supporting strategic brand and programme communications initiatives, including conceptualising, project managing, implementing, and impact measuring. This role will require close collaboration with the Foundation’s programmes teams and the media and digital content creation teams.

Responsibilities

• Assist in brand and digital communications and programme marketing strategy development to promote target audience engagement, brand awareness and programme storytelling
• Establish positioning and messaging, identify target audiences for programmes/themes, and develop tactics and implement integrated and digital communications plans with specific objectives across different channels and segments for these programmes/themes
• Work directly with key internal and external stakeholders to support programme digital marketing and communications needs, to raise profile of TF brand and programmes with innovative approaches and comms products
• Working in partnership with the creative team (and influencers/personalities, where applicable), develop creative briefs and guide creative direction to meet objectives for all marketing and public-facing communications, including print, digital media platforms, and video assets, and operationalise the plans
• Identify and track effectiveness and impact of current integrated communications initiatives with analysis, and adjust accordingly
• Ensure optimal utilisation of programme communications/publicity budgets towards organisational objectives

Requirements

• Bachelor's degree in communications or related field
• Minimum of 2 to 4 years of relevant experience, preferably in social media agencies, or the social service or public sector
• Have an eye for good story and narrative angles
• Experience and familiarity with content creation on digital platforms like TikTok, Instagram, FB and LinkedIn
• Excellent communication, presentation, and interpersonal skills
• Ability to work independently, and well-organised
• Proven track record of developing and implementing successful marketing campaigns
• Experience in managing budgets and measuring ROI