Key Account Client Solutions Manager, Emerging Market - GBS

TikTok; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

TikTok Inc. is seeking a Key Account Client Solutions Manager for Emerging Markets within the Global Business Solutions (GBS) team in Singapore.

You will act as a strategic consultant to brands and agency partners, aligning marketing objectives with measurable business outcomes and revenue growth. You will lead data-driven reviews, drive adoption of tracking signals and e-commerce solutions, and design robust test-and-learn frameworks to optimize campaigns across multiple markets.

Qualifications

• Proven experience in account management or client services within digital marketing and advertising.
• Strong understanding of digital media and marketing landscape; vertical expertise in FMCG is a plus.
• Experience in an in-house marketing function, advertising agency, or platform client solutions role.
• Solid grasp of media metrics, their business implications, and research methodologies.
• Track record of managing both branding and performance advertisers across multiple markets.
• Proficiency in Excel, dashboarding, and related analytical tools.

Responsibilities

• Be a consultant to clients and internal stakeholders, linking marketing objectives to business goals.
• Stay updated on product evolutions, competitive dynamics, and market trends to deliver actionable insights.
• Design and execute test-and-learn frameworks using full-funnel measurement solutions to optimize campaigns.
• Drive integration of tracking signals and social commerce solutions to maximize measurement and revenue.
• Educate clients through data-driven reviews, workshops and market narratives to build long-term partnerships.

Skills

Account management

Client services

Digital marketing

Media platforms

Advertising KPIs

Data analysis

Tools

Excel

Job description

Key Account Client Solutions Manager, Emerging Market - GBS

Location:

Employment Type:

Regular

Job Code:

A213973

Responsibilities

• Being a Consultant to clients and internal stakeholders- We are in the business of solutions - these cover everything from strategy, product adoption and optimizations to help our clients link their marketing objectives to their business goals.
• Continuously keeping up-to-date with product evolutions, competitive dynamics, and vertical market trends to deliver holistic, actionable insights that guide strategic roadmaps for clients, agency partners, and internal stakeholders.
• Design and execute robust "test-and-learn" frameworks utilizing full-funnel measurement solutions—including Brand Lift Studies (BLS), Conversion Lift Studies (CLS), and overall ad effectiveness metrics to continuously optimize campaign performance.
• Strategically drive and facilitate the integration of foundational tracking signals (Pixels, MMPs) and social commerce solutions (eg TikTok Shop) to maximize client measurement capabilities and revenue growth.
• Drive client education and capability building by regularly presenting data-driven business reviews, workshops and market narratives, positioning the company as a vital strategic consultant in the client’s growth roadmap whilst unlocking incremental value, and secure deep, long-term business partnerships.
• Establish the value of TikTok as a part of a brand's media mix and communication strategy.
• Account Management, Campaign Management & Reporting
• Manage and grow new and existing relationships with brands, agency teams and other relevant stakeholders, steering account growth and success.
• Critically evaluate client media plans to ensure alignment with best practices, offering data-driven recommendations and optimization strategies to maximize campaign ROI and guarantee long-term client success.
• Maintain end-to-end accountability for campaign health across the assigned book of business, conducting rigorous setup reviews, continuous performance monitoring, and proactive optimization to ensure all clients meet or exceed their KPIs.
• Lead client consultations focused on integrating "Always-On" strategy with performance marketing objectives, partnering closely with the Brand Partnerships team to unlock incremental spend and drive revenue attainment.
• Gather, analyse and present data alongside insights and actionable next steps as part of post campaign reporting and/or account audits.
• Prioritising tasks based on urgency and impact, in alignment with Brand Partnerships Managers.
• Stakeholder Management & Revenue Impact
• Cultivate trusted relationships with internal cross-functional teams and external client/agency partners to drive sustained account growth.
• Navigate organizational structure effectively, engaging the right stakeholders at the right time.
• Drive product adoption and monetization through industry-specific, seasonal and market-aligned programs and packages.
• Co-own account and opportunity planning with Brand Partnerships, jointly developing innovative solutions and go-to-market strategies.
• Track revenue attainment and measure client activity impact across individual and team Books of Business.
• Disseminate client, market, and vertical insights across Client Solutions and broader teams via case studies and knowledge-sharing forums.

Qualifications

• Minimum Qualifications- Proven experience in account management or client services within digital marketing and advertising, with proficiency in media platforms, advertising KPIs, and multiple verticals.
• Strong understanding of the digital media and marketing landscape; vertical expertise in FMCG is a plus.
• Experience in an in-house marketing function, advertising agency, or platform client solutions role.
• Solid grasp of media metrics, their business implications, and relevant research methodologies.
• Track record of managing both branding and performance advertisers, navigating complex, scaling challenges across multiple markets.
• Proficiency in Excel, dashboarding, and related analytical tools.
• Detail-oriented, analytical, and a creative problem solver.
• Preferred Qualifications- Experience with Shopping Ads, e-commerce marketing, or CPAS. Direct experiences with TikTok Shop is a plus.
• Familiarity with third-party ad measurement and verification partners (e.g., IAS, DV, MOAT) as well as measurement partners (eg Nielsen, Kantar etc)
• Hands-on experience with Mobile Measurement Partners (MMPs) and pixel setup and troubleshooting.
• Track record of developing strategic programs or projects to drive education and product adoption with demonstrable data-driven results.
• Experiences with diagnosing and resolving technical issues in collaboration with product and engineering teams.

Job Information

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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