Investment Strategist & Content Lead

Syfe; Singapore; On-site; SGD 100,000 - 150,000; Full time

Job summary

Syfe, a leading digital investment platform, is seeking an investment strategist to create engaging content that simplifies complex investment strategies. The role involves leveraging AI tools in a dynamic environment, collaborating with asset managers, and driving investor education to empower everyday investors in Singapore and beyond.

Qualifications

• 8+ years of experience in investment research, macro strategy, or portfolio advisory.
• Exceptional written and verbal communication skills.
• Experience with AI tools for content creation.
• Strong presence in media and public speaking.

Responsibilities

• Lead investment content and macro strategy coverage.
• Simplify complex investment topics for the audience.
• Represent Syfe in various media outlets and events.
• Drive investor education through content creation.

Skills

Investment research

Macro strategy

Content creation

Communication

Collaboration

Education

Bachelor's degree in Finance or related field

Job description

About Syfe

Syfe is a digital investment platform with a mission to empower people to grow their wealth for a better future. Built on the pillars of advice, access and innovation, we cater to the full spectrum of an individual's wealth needs across diversified proprietary portfolios, cash management solutions and a state-of-the-art brokerage.

The Syfe team combines world-class financial expertise with best in-class technology talent. Excellence in execution is in our DNA and we offer equity ownership to all employees regardless of seniority and designation.

We are regulated by the financial authorities across Singapore, Hong Kong and Australia. In Singapore alone, where we are headquartered, over 250,000 investors trust Syfe to grow their wealth.

Since its founding, Syfe has raised US$132 million from world-class investors. The company has won multiple awards including Wealth Management Fintech of the Year by the Asian Banking and Finance Awards, as well as being recognized as one of the Top LinkedIn Startups in Singapore.

The Right Profile

We are looking for an investment strategist who doesn’t just understand the markets — but knows how to translate that understanding into clear, compelling, and timely insights that matter to everyday investors. This is not your typical strategy role. We're seeking a hybrid thinker, someone who lives at the intersection of macro strategy, data-driven content creation, and client-centric storytelling. Someone who gets excited by market-moving headlines and can turn them into sharp, digestible perspectives before the news cycle moves on. Someone who thrives in a high-speed environment, and who is ready to use AI tools and technology to scale investment content in ways the industry hasn’t yet seen.

While it’s not necessary to already have deep knowledge of finance, you should have a keen understanding and experience of investing, either personally or through prior professional experience. And the idea of helping everyday people wrangle their hardest money problems should excite you.

Location: Singapore

Key Responsibilities

• Lead timely, relevant investment content:Drive thought leadership and macro strategy coverage across economic trends, asset classes, and market events. Leverage AI tools and automation to scale content production, ensuring Syfe delivers market insights when they matter most.

• Simplify the complex:Translate sophisticated investment strategies into bite-sized, jargon-free content tailored for Syfe’s mass affluent, B2C audience - through blogs, infographics, videos, podcasts, and more.

• Be the voice of Syfe:Represent Syfe as a trusted investment voice across media, webinars, and market commentary. Collaborate with the brand and marketing teams to build a distinct, coherent investment tone across all platforms.

• Bridge insights and innovation:Serve as a core member of Syfe’s Investment Committee, integrating macro views, client insights, and market data to guide asset allocation, portfolio construction, and product innovation.

• Partner with the best:Build strategic relationships with global asset managers and research providers. Curate their insights into Syfe’s platform to broaden our offering and drive thought leadership collaborations.

• Drive investor education:Champion our mission of financial empowerment by creating evergreen and timely investor education content across personal finance, investing principles, and portfolio thinking.

• Orchestrate flagship moments:Play a central role in curating Syfe’s annual Investment Symposium, from agenda-setting to speaker curation to content design.

Qualifications

• 8+ years of experience in investment research, macro strategy, asset allocation, or portfolio advisory - ideally within a client-facing or content-driven setting.

• Deep understanding of capital markets, economic cycles, and portfolio construction frameworks across both public and private market instruments.

• Exceptional written and verbal communication skills; strong presence on camera and in front of a mic is a big plus.

• Experience in building scalable content pipelines using AI tools (e.g. LLMs, automated summarisation, GPT-based content generation) is a strong advantage.

• Creative thinker who can move quickly to seize content opportunities in a 24/7 news cycle.

• A proven ability to simplify complex topics for a non-institutional audience.

• Self-starter, highly organized, and comfortable operating in a fast-paced, entrepreneurial environment.

• A passion for investor education and a genuine interest in transforming how people engage with their wealth.

• Strong collaborator who will partner closely with the marketing team to transform investment insights into impactful, client-ready content across various platforms.
  
  

Why This Role Is Unique

• Be at the forefront of investment storytelling in the digital age.

• Shape how a new generation of investors builds long-term wealth.

• Work with a mission-driven team that combines deep investment expertise with cutting-edge technology.

• Operate with autonomy and creativity in a flat, fast-moving culture.

• Gain regional exposure and the opportunity to become a leading voice in Asia’s wealth space.

You will thrive at Syfe if:

• You take initiative, act with drive and lead with an owner's mindset.
• You prefer open communication, remain humble and see feedback as a tool for personal and professional development.
• You flourish in a fast-paced and ever-changing landscape, where ambiguity is an opportunity to demonstrate your critical thinking and growth-oriented mindset.
• You come as you are. At Syfe, we believe in the power of diversity and are dedicated to creating a welcoming and innovative environment for all our employees. We embrace and encourage applications from candidates of all backgrounds and provide equal employment opportunities without discrimination based on any personal characteristic or status protected by law. If you require any accommodations to ensure a comfortable and positive interview experience, please don't hesitate to reach out.

Recruiting Process (estimated duration: 4 to 6 weeks)

If your application is shortlisted, please expect:

• Interview 1 (30 min) – Virtual introductory call with our People & Culture team
• Interview 2 (60 min) – Virtual/Onsite interview with the Hiring Manager
• Interview 3 (90 min) – Onsite case presentation with the Hiring Manager and other senior team members
• Interview 4 (60 min) – Onsite interview with our CEO/COO
• Background and Reference Checks

Due to the volume of applications, we regret that only shortlisted candidates will be notified.