Integrated Media Planner for Luxury Campaigns

Publicis Groupe; Singapore; On-site; SGD 60,000 - 95,000; Full time

Job summary

Publicis Groupe in Singapore is seeking a Media Planner / Senior Planner to support the development, execution and optimisation of integrated media campaigns for luxury and premium brands in the local market.

You will work closely with clients, internal specialists, media partners and vendors to translate objectives into effective media plans, manage budgets and timelines, and deliver insightful reports and recommendations.

Qualifications

• 1-4 years of experience in media planning, digital marketing, or a related discipline.
• Understanding of integrated media, performance marketing, and campaign measurement.
• Familiarity with the Singapore media landscape; luxury or premium brand experience is advantageous.
• Strong analytical, organizational, and problem-solving skills with attention to detail.
• Ability to manage multiple priorities in a fast-paced agency environment.
• Effective communication and stakeholder management skills.

Responsibilities

• Support integrated media planning across digital, social, search, programmatic, performance, and offline channels.
• Coordinate campaign implementation with internal teams, media partners, and vendors.
• Manage media plans, budgets, timelines, documentation, and material deadlines.
• Work closely with media buys & billing operations.
• Monitor campaign delivery and flag risks or optimization opportunities promptly.
• Prepare performance reports, competitive reviews, and post-campaign analyses.
• Turn data and market insights into clear, actionable recommendations.
• Ensure deliverables meet client requirements, brand guidelines, and quality standards.
• Support client meetings, presentations, and regular campaign updates.

Skills

Media planning

Digital marketing

Campaign measurement

Stakeholder management

Analytical thinking

Tools

Microsoft Excel

PowerPoint

Job description

Publicis Groupe in Singapore is seeking a Media Planner / Senior Planner to support the development, execution and optimisation of integrated media campaigns for luxury and premium brands in the local market.

You will work closely with clients, internal specialists, media partners and vendors to translate objectives into effective media plans, manage budgets and timelines, and deliver insightful reports and recommendations.