Influencer Marketing Associate: Campaigns & Strategy

Ogilvy Singapore Pte. Ltd.; Singapore; On-site; SGD 60,000 - 90,000; Full time

Job summary

Ogilvy Singapore Pte. Ltd. is seeking an energetic influencer marketing professional to develop, deliver and grow our influencer business across the agency.

You’ll handle end-to-end campaigns, from ideation to reporting, collaborating closely with the Influence Manager to drive impact for major brands on a global stage. You’ll contribute creatively, uphold high standards, and work across owned, earned and paid channels to deliver award-winning programs that resonate with diverse audiences.

Qualifications

• Minimum of one year experience in influencer marketing.
• Finger-on-the-pulse of the latest cultural trends and significant influencers.
• Ability to stay optimistic under pressure as a team player.
• Ability to think strategically and creatively when aligning talent to brand values and objectives.
• Keen interest in social/PR/digital and industry developments.

Responsibilities

• Assist the team with day-to-day end-to-end influencer campaigns, from strategy to identification, creative, implementation and reporting.
• Actively contribute to the Influencer strategy: objectives, targets, action plan, calendar and budget.
• Provide well-thought-out, analytical influencer selections and present responses to client briefings.
• Manage the administrative side of the account – finances, status reports, meetings, etc.
• Collaborate with media, PR, social, brand activation, digital and other stakeholders to deliver best-in-class campaigns.
• Nurture client-appropriate talent opportunities and relationships for influencer programmes.
• Present creative ideas and sell content solutions to internal stakeholders and clients.
• Utilise influencer toolsets (InfluenceO) with rigorous quality checks.
• Support additional projects such as new business pitches, events, market reviews and company initiatives.

Skills

Influencer marketing

Social media analytics

Campaign management

Creative ideation

Tools

InfluenceO

Job description

Ogilvy Singapore Pte. Ltd. is seeking an energetic influencer marketing professional to develop, deliver and grow our influencer business across the agency.

You’ll handle end-to-end campaigns, from ideation to reporting, collaborating closely with the Influence Manager to drive impact for major brands on a global stage. You’ll contribute creatively, uphold high standards, and work across owned, earned and paid channels to deliver award-winning programs that resonate with diverse audiences.