Head of Campaign Management

A fantastic opportunity has opened with a global financial services leader for a Head of Global Campaign Management. Based in Singapore and reporting directly to the Global Head of Digital Sales, this is a key leadership role responsible for shaping the campaign strategy playbook and driving sales funnel performance across multiple markets.

This is your chance to take ownership of a global marketing engine within a dynamic, digitally driven organisation.

What You’ll Be Doing

Campaign Strategy & Leadership

• Define and lead global campaign strategies aligned with business goals and marketing priorities.

• Oversee large-scale, integrated campaigns across regions, channels, and customer segments.

• Manage a team of global campaign professionals and collaborate with cross-functional partners in product, digital, and analytics.

Campaign Execution & Optimisation

• Lead the end-to-end campaign lifecycle: planning, content, budget, execution, and performance.

• Leverage digital, traditional, and emerging platforms to maximize campaign reach and ROI.

• Continuously optimise based on advanced analytics and customer insights.

Innovation & Market Trends

• Stay ahead of digital marketing trends and consumer behaviors.

• Promote data-driven strategies and new technologies to enhance campaign impact.

Stakeholder Engagement & Budget Management

• Partner with internal stakeholders and provide clear insights to senior leadership on ROI and campaign success.

• Develop and manage the global campaign budget with a focus on efficiency and effectiveness.

Team Leadership

• Build, lead, and mentor a high-performing global campaign team.

• Foster a culture of innovation, excellence, and continuous improvement.

What We’re Looking For

• 10+ years of experience in global marketing or campaign management, with 5+ years in leadership roles.

• Demonstrable knowledge of digital banking products, CRM, content marketing, and segmentation.

• Proven experience executing multi-regional campaigns in large-scale organizations.

• Excellent communication, leadership, and stakeholder management skills.

• Strong advantage if you have worked in banking or large digital banks.

• Familiarity with marketing automation platforms, customer journey mapping, and regulatory compliance is a plus.

• Bachelor's degree required; MBA or relevant advanced degree is a bonus.

What’s in it for You?

Salary: SGD 250,000 – 320,000 base + bonus
Leave: 22 days annual leave
Benefits: Medical insurance included

Interested?
Please reach out to joel@tenten-partners.com for more details or to apply.

Equal Opportunity Statement

TENTEN Partners is an equal opportunity firm and is committed to providing equal employment opportunities to all qualified individuals without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, age, disability, or any other protected characteristic as outlined by applicable laws.