Head of Brand (based in the UAE)

Discovered MENA; Singapore; On-site; SGD 125,000 - 150,000; Full time

Job summary

A leading global travel brand is hiring a Head of Brand to shape its identity and strategy. This senior role involves overseeing brand management, creative governance, and enhancing customer experience. The ideal candidate will have over 10 years of experience and strong leadership skills, with a competitive tax-free salary and full relocation support offered for this UAE-based position.

Benefits

Tax-free salary

Full relocation support

Private medical insurance

Annual flight tickets

Schooling allowances

Qualifications

• 10+ years of experience in brand management or marketing communications.
• At least 3 years in a senior leadership role within a global or multinational brand environment.
• A proven track record of building and scaling brands with measurable impact.

Responsibilities

• Leading the global brand strategy across markets and channels.
• Translating strategy into actionable frameworks for marketing and customer experience.
• Owning brand performance and tracking to guide decisions.

Skills

Brand management

Marketing communications

Cross-functional leadership

Strategic thinking

Compelling communication

Creative instinct

Job description

Head of Brand – Global Brand | UAE-Based (Relocation Provided)

Ready to define the future of a national icon?

One of the world’s most ambitious travel brands is hiring a Head of Brand to lead the evolution of its global identity, shaping how it’s seen, felt, and experienced around the world.

This is a senior, high-impact role that goes far beyond managing logos and guidelines. You’ll be the custodian of a brand built on bold ideas, world-class experiences, and cultural relevance, driving long-term growth and connection at every touchpoint.

What You’ll Be Doing

• Leading the global brand strategy, defining how the brand shows up across markets, channels, and experiences.
• Translating that strategy into actionable frameworks that drive marketing, customer experience, and internal culture.
• Owning brand performance and tracking, using insight to guide decisions and demonstrate impact.
• Embedding brand thinking across the business, partnering with teams across Marketing, Loyalty, Guest Experience, HR, and more.
• Driving creative consistency and governance across all channels and touchpoints.
• Managing agency relationships and creative partners to ensure delivery is always on-brief and best-in-class.
• Acting as a visible brand leader and mentor within the organisation, influencing, inspiring, and evolving the brand with clarity and confidence.

What We’re Looking For

• 10+ years of experience in brand management or marketing communications.
• At least 3 years in a senior leadership role within a global or multinational brand environment.
• A proven track record of building and scaling brands with measurable impact.
• A strategic thinker with creative instinct and commercial focus.
• Strong cross-functional leadership experience, able to influence across departments and seniority levels.
• A compelling communicator and storyteller, confident in creative reviews, stakeholder meetings, and C-suite conversations.

Why This Role?

• Based in the UAE: highly attractive tax-free salary, full relocation support, private medical, annual flight tickets, schooling allowances, and more.
• Join one of the world’s most ambitious brand teams in global travel, where creativity, strategy, and purpose collide.
• Lead meaningful work on a global stage, with the freedom to shape how millions connect with the brand.

Sound like you? Let’s talk.

This is a rare opportunity to define the brand future of a premium travel icon.