Growth Specialist

Crypto Pro Network

Singapore

On-site

SGD 50,000 - 70,000

Full time

14 days+

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Benefits offered by this job

Work from home options

25 days of annual leave

Comprehensive medical, dental and vision policy

Professional development allowance

Annual wellness benefits

Beyond Border Remote Working policy

Team building events

Life insurance coverage

Job summary

A leading cryptocurrency exchange in Singapore seeks a Growth Specialist to drive user acquisition and retention through innovative multi-channel strategies. The ideal candidate has a strong background in Growth Marketing and CRM management, with a minimum of 1 year of experience in the industry. Key responsibilities include overseeing CRM campaigns, running A/B tests, and analyzing campaign success. This position offers a dynamic work environment and industry-leading benefits, including remote working options and professional development allowances.

Qualifications

Bachelor’s degree required with a focus in Business, Marketing, or Data Analytics.
Minimum of 1 year experience in Growth Marketing, preferably in trading companies.
Strong analytical skills with familiarity in BI tools like Tableau or Mixpanel.

Responsibilities

Manage multi-channel CRM campaigns to enhance user engagement.
Conduct A/B testing and analyze campaign results to optimize strategies.
Design growth projects like loyalty schemes to enhance user lifecycle.

Skills

Growth Marketing

CRM Management

Data Analysis

A/B Testing

Communication

Education

Bachelor’s degree in Business Administration, Marketing, Data Analytics, or a related field

Tools

HubSpot

Salesforce

Tableau

SQL

Job description

About BitMEX

BitMEX stands as a globally leading exchange for crypto derivatives, offering traders a professional-grade trading platform. Since its inception in 2014, BitMEX has maintained an impeccable security record with “no coin lost, ever!”.

Our platform caters to cryptocurrency derivatives traders by providing low latency, deep liquidity, and maximum availability. Currently, BitMEX offers more than 100 derivatives contracts, 16 pairs for spot trading, and an easy covert function between 30+ different cryptocurrencies.

In 2015, BitMEX revolutionised the market by inventing the Perpetual Swap, which has since become the most widely traded crypto product. Demonstrating a commitment to transparency, since 2021, BitMEX has been among the first exchanges to regularly publish its on-chain Proof of Reserves and Proof of Liabilities, ensuring that the funds available exceed the total client balances.

For more information on BitMEX, company initiatives and our products, please visit BitMEX Blog or www.bitmex.com, and follow LinkedIn, Discord, Telegram and X.

Overview

As a vital member of the Growth team, you’ll be in charge of brainstorming and executing customized and targeted campaigns for different regions and objectives, whether it’s product launches or engagement campaigns. We are seeking a highly motivated and results-driven Growth Specialist with a strong background in User Lifecycle and Operations.

In this role, you will contribute to expansion of our user base and conversion funnel by moving beyond traditional marketing—owning the end-to-end user journey. You will bridge the gap between creative marketing and hard data, utilizing A/B testing, CRM automation, and deep data analysis to identify bottlenecks and unlock growth. If you are a logical problem-solver who thrives on analysis, strategic initiatives, operational excellence, and quick execution, you’ll fit right in.

Key Responsibilities

Own and manage multi-channel CRM campaigns (Email, Push Notifications, In-app Banners, etc.) to drive user acquisition, activation, and retention.
Conduct rigorous A/B testing on messaging, payouts, and campaign structures using SQL and BI tools to track performance and refine strategies.
Analyze post-campaign results against set KPI metrics to determine effectiveness, identify trends, and provide actionable insights for future initiatives.
Design and manage growth projects such as voucher programs, task-based incentives, and loyalty schemes to move users through the lifecycle stages.
Monitor deliverability metrics and user behavior data to identify friction points in the user journey and implement quick, logical solutions to improve conversion.
Manage and optimize marketing budgets and strategic payouts, ensuring a high ROI and sustainable CAC (Customer Acquisition Cost).
Partner with Product, Data, and Design teams to ensure marketing processes are streamlined and standardized across all touchpoints.
Ensure timely execution of planned campaigns in all targeted channels and follow up with measurement of those campaigns.
Stay updated on emerging trends, competitor landscape, and growth hacking best practices within the crypto and digital marketing ecosystem.

Qualifications

Bachelor’s degree in Business Administration, Marketing, Data Analytics, or a related relevant field.
At least 1 year of proven experience in Growth Marketing, CRM, or Marketing Operations. Candidates with experience from trading companies/crypto exchanges are preferred.
Past experience with CRM tools such as HubSpot, Salesforce, or Optimove.
Hands-on experience with BI and analytics tools such as Tableau, Excel, Mixpanel, or Amplitude.
Familiar with SQL and advanced spreadsheet modeling for data-driven decision making.
Strong analytical skills with the ability to interpret complex data sets and perform ROI analysis.
Excellent written and verbal communication skills in English with ability to streamline cross-functional review and approval processes.
Ability to simplify complex data into actionable insights.
Logical problem-solving abilities with a quick reaction time to market changes and “out of the box” thinking.
A passion for innovation, growth hacking, and staying ahead of industry trends in crypto and digital marketing.

Additional: Basic graphic design skills, creative and fun mindset are highly desirable.

Why BitMEX?

BitMEX offers a dynamic environment that blends intense work, a vibrant culture, and diversity. We actively recruit across time zones to meet growing demands and attract top global talent.

We're seeking determined, responsible, and collaborative individuals to join us in building a leading cryptocurrency ecosystem. We value meticulousness, agility, and simplicity. As a 24/7 global exchange, we look for adaptable team players who can excel in a diverse, cross-market environment.

In addition, we offer an industry leading benefits package to our permanent employees. Here’s a peek into what we offer:

Work from home to help you find the perfect balance between work, family and personal life
25 days of annual leave, on top of public holidays, as well as maternity, paternity and childcare leave… etc to accommodate your growing responsibilities
A top tier &comprehensive medical, dental and vision policy for you and your dependents
Professional development allowance to support your career advancement
Access to ourannual wellness benefits to cultivate your physical and mental growth
Don’t forget the advantage of ourBeyond BorderRemote Working policy, where you get to work away from your home country
Team building & offsite events to bring our global team closer
Life insurance coverage to provide a safety net for your family’s future